Daily Papers

Social interactions form the foundation of human societies. Artificial intelligence has made significant progress in certain areas, but enabling machines to seamlessly understand social interactions remains an open challenge. It is important to address this gap by endowing machines with social capabilities. We identify three key capabilities needed for effective social understanding: 1) understanding multimodal social cues, 2) understanding multi-party dynamics, and 3) understanding beliefs. Building upon these foundations, we classify and review existing machine learning works on social understanding from the perspectives of verbal, non-verbal, and multimodal social cues. The verbal branch focuses on understanding linguistic signals such as speaker intent, dialogue sentiment, and commonsense reasoning. The non-verbal branch addresses techniques for perceiving social meaning from visual behaviors such as body gestures, gaze patterns, and facial expressions. The multimodal branch covers approaches that integrate verbal and non-verbal multimodal cues to holistically interpret social interactions such as recognizing emotions, conversational dynamics, and social situations. By reviewing the scope and limitations of current approaches and benchmarks, we aim to clarify the development trajectory and illuminate the path towards more comprehensive intelligence for social understanding. We hope this survey will spur further research interest and insights into this area.

Human social interactions depend on the ability to infer others' unspoken intentions, emotions, and beliefs-a cognitive skill grounded in the psychological concept of Theory of Mind (ToM). While large language models (LLMs) excel in semantic understanding tasks, they struggle with the ambiguity and contextual nuance inherent in human communication. To bridge this gap, we introduce MetaMind, a multi-agent framework inspired by psychological theories of metacognition, designed to emulate human-like social reasoning. MetaMind decomposes social understanding into three collaborative stages: (1) a Theory-of-Mind Agent generates hypotheses user mental states (e.g., intent, emotion), (2) a Domain Agent refines these hypotheses using cultural norms and ethical constraints, and (3) a Response Agent generates contextually appropriate responses while validating alignment with inferred intent. Our framework achieves state-of-the-art performance across three challenging benchmarks, with 35.7% improvement in real-world social scenarios and 6.2% gain in ToM reasoning. Notably, it enables LLMs to match human-level performance on key ToM tasks for the first time. Ablation studies confirm the necessity of all components, which showcase the framework's ability to balance contextual plausibility, social appropriateness, and user adaptation. This work advances AI systems toward human-like social intelligence, with applications in empathetic dialogue and culturally sensitive interactions. Code is available at https://github.com/XMZhangAI/MetaMind.

We present a new challenge to examine whether large language models understand social norms. In contrast to existing datasets, our dataset requires a fundamental understanding of social norms to solve. Our dataset features the largest set of social norm skills, consisting of 402 skills and 12,383 questions covering a wide set of social norms ranging from opinions and arguments to culture and laws. We design our dataset according to the K-12 curriculum. This enables the direct comparison of the social understanding of large language models to humans, more specifically, elementary students. While prior work generates nearly random accuracy on our benchmark, recent large language models such as GPT3.5-Turbo and LLaMA2-Chat are able to improve the performance significantly, only slightly below human performance. We then propose a multi-agent framework based on large language models to improve the models' ability to understand social norms. This method further improves large language models to be on par with humans. Given the increasing adoption of large language models in real-world applications, our finding is particularly important and presents a unique direction for future improvements.

Social science NLP tasks, such as emotion or humor detection, are required to capture the semantics along with the implicit pragmatics from text, often with limited amounts of training data. Instruction tuning has been shown to improve the many capabilities of large language models (LLMs) such as commonsense reasoning, reading comprehension, and computer programming. However, little is known about the effectiveness of instruction tuning on the social domain where implicit pragmatic cues are often needed to be captured. We explore the use of instruction tuning for social science NLP tasks and introduce Socialite-Llama -- an open-source, instruction-tuned Llama. On a suite of 20 social science tasks, Socialite-Llama improves upon the performance of Llama as well as matches or improves upon the performance of a state-of-the-art, multi-task finetuned model on a majority of them. Further, Socialite-Llama also leads to improvement on 5 out of 6 related social tasks as compared to Llama, suggesting instruction tuning can lead to generalized social understanding. All resources including our code, model and dataset can be found through bit.ly/socialitellama.

Social media platforms are hubs for multimodal information exchange, encompassing text, images, and videos, making it challenging for machines to comprehend the information or emotions associated with interactions in online spaces. Multimodal Large Language Models (MLLMs) have emerged as a promising solution to address these challenges, yet struggle with accurately interpreting human emotions and complex contents like misinformation. This paper introduces MM-Soc, a comprehensive benchmark designed to evaluate MLLMs' understanding of multimodal social media content. MM-Soc compiles prominent multimodal datasets and incorporates a novel large-scale YouTube tagging dataset, targeting a range of tasks from misinformation detection, hate speech detection, and social context generation. Through our exhaustive evaluation on ten size-variants of four open-source MLLMs, we have identified significant performance disparities, highlighting the need for advancements in models' social understanding capabilities. Our analysis reveals that, in a zero-shot setting, various types of MLLMs generally exhibit difficulties in handling social media tasks. However, MLLMs demonstrate performance improvements post fine-tuning, suggesting potential pathways for improvement.

We present Butter-Bench, a benchmark evaluating large language model (LLM) controlled robots for practical intelligence, defined as the ability to navigate the messiness of the physical world. Current state-of-the-art robotic systems use a hierarchical architecture with LLMs in charge of high-level reasoning, and a Vision Language Action (VLA) model for low-level control. Butter-Bench evaluates the LLM part in isolation from the VLA. Although LLMs have repeatedly surpassed humans in evaluations requiring analytical intelligence, we find humans still outperform LLMs on Butter-Bench. The best LLMs score 40% on Butter-Bench, while the mean human score is 95%. LLMs struggled the most with multi-step spatial planning and social understanding. We also evaluate LLMs that are fine-tuned for embodied reasoning and conclude that this training does not improve their score on Butter-Bench.

Developmental psychologists have spent decades devising experiments to test the intelligence and knowledge of infants and children, tracing the origin of crucial concepts and capacities. Moreover, experimental techniques in developmental psychology have been carefully designed to discriminate the cognitive capacities that underlie particular behaviors. We propose that using classical experiments from child development is a particularly effective way to probe the computational abilities of AI models, in general, and LLMs in particular. First, the methodological techniques of developmental psychology, such as the use of novel stimuli to control for past experience or control conditions to determine whether children are using simple associations, can be equally helpful for assessing the capacities of LLMs. In parallel, testing LLMs in this way can tell us whether the information that is encoded in text is sufficient to enable particular responses, or whether those responses depend on other kinds of information, such as information from exploration of the physical world. In this work we adapt classical developmental experiments to evaluate the capabilities of LaMDA, a large language model from Google. We propose a novel LLM Response Score (LRS) metric which can be used to evaluate other language models, such as GPT. We find that LaMDA generates appropriate responses that are similar to those of children in experiments involving social understanding, perhaps providing evidence that knowledge of these domains is discovered through language. On the other hand, LaMDA's responses in early object and action understanding, theory of mind, and especially causal reasoning tasks are very different from those of young children, perhaps showing that these domains require more real-world, self-initiated exploration and cannot simply be learned from patterns in language input.

Socially intelligent AI that can understand and interact seamlessly with humans in daily lives is increasingly important as AI becomes more closely integrated with peoples' daily activities. However, current works in artificial social reasoning all rely on language-only, or language-dominant approaches to benchmark and training models, resulting in systems that are improving in verbal communication but struggle with nonverbal social understanding. To address this limitation, we tap into a novel source of data rich in nonverbal and social interactions -- mime videos. Mimes refer to the art of expression through gesture and movement without spoken words, which presents unique challenges and opportunities in interpreting non-verbal social communication. We contribute a new dataset called MimeQA, obtained by sourcing 221 videos from YouTube, through rigorous annotation and verification, resulting in a benchmark with 101 videos and 806 question-answer pairs. Using MimeQA, we evaluate state-of-the-art video large language models (vLLMs) and find that their overall accuracy ranges from 15-30%. Our analysis reveals that vLLMs often fail to ground imagined objects and over-rely on the text prompt while ignoring subtle nonverbal interactions. Our data resources are released at https://github.com/MIT-MI/MimeQA to inspire future work in foundation models that embody true social intelligence capable of interpreting non-verbal human interactions.

As Large Language Models (LLMs) become increasingly integrated into our everyday lives, understanding their ability to comprehend human mental states becomes critical for ensuring effective interactions. However, despite the recent attempts to assess the Theory-of-Mind (ToM) reasoning capabilities of LLMs, the degree to which these models can align with human ToM remains a nuanced topic of exploration. This is primarily due to two distinct challenges: (1) the presence of inconsistent results from previous evaluations, and (2) concerns surrounding the validity of existing evaluation methodologies. To address these challenges, we present a novel framework for procedurally generating evaluations with LLMs by populating causal templates. Using our framework, we create a new social reasoning benchmark (BigToM) for LLMs which consists of 25 controls and 5,000 model-written evaluations. We find that human participants rate the quality of our benchmark higher than previous crowd-sourced evaluations and comparable to expert-written evaluations. Using BigToM, we evaluate the social reasoning capabilities of a variety of LLMs and compare model performances with human performance. Our results suggest that GPT4 has ToM capabilities that mirror human inference patterns, though less reliable, while other LLMs struggle.

Large-scale communities of AI agents are becoming increasingly prevalent, creating new environments for agent-agent social interaction. Prior work has examined multi-agent behavior primarily in controlled or small-scale settings, limiting our understanding of emergent social dynamics at scale. The recent emergence of MoltBook, a social networking platform designed explicitly for AI agents, presents a unique opportunity to study whether and how these interactions reproduce core human social mechanisms. We present MoltNet, a large-scale empirical analysis of agent interaction on MoltBook using data collected in early 2026. Grounded in sociological and social-psychological theory, we examine behavior along four dimensions: intent and motivation, norms and templates, incentives and behavioral drift, emotion and contagion. Our analysis revealed that agents strongly respond to social rewards and rapidly converge on community-specific interaction templates, resembling human patterns of incentive sensitivity and normative conformity. However, they are predominantly knowledge-driven rather than persona-aligned, and display limited emotional reciprocity along with weak dialogic engagement, which diverges systematically from human online communities. Together, these results reveal both similarities and differences between artificial and human social systems and provide an empirical foundation for understanding, designing, and governing large-scale agent communities.

Human activity is moderated by norms. When performing actions in the real world, humans not only follow norms, but also consider the trade-off between different norms However, machines are often trained without explicit supervision on norm understanding and reasoning, especially when the norms are grounded in a physical and social context. To improve and evaluate the normative reasoning capability of vision-language models (VLMs), we present EgoNormia |epsilon|, consisting of 1,853 ego-centric videos of human interactions, each of which has two related questions evaluating both the prediction and justification of normative actions. The normative actions encompass seven categories: safety, privacy, proxemics, politeness, cooperation, coordination/proactivity, and communication/legibility. To compile this dataset at scale, we propose a novel pipeline leveraging video sampling, automatic answer generation, filtering, and human validation. Our work demonstrates that current state-of-the-art vision-language models lack robust norm understanding, scoring a maximum of 45% on EgoNormia (versus a human bench of 92%). Our analysis of performance in each dimension highlights the significant risks of safety, privacy, and the lack of collaboration and communication capability when applied to real-world agents. We additionally show that through a retrieval-based generation method, it is possible to use EgoNomia to enhance normative reasoning in VLMs.

The rich and multifaceted nature of human social interaction, encompassing multimodal cues, unobservable relations and mental states, and dynamical behavior, presents a formidable challenge for artificial intelligence. To advance research in this area, we introduce SIV-Bench, a novel video benchmark for rigorously evaluating the capabilities of Multimodal Large Language Models (MLLMs) across Social Scene Understanding (SSU), Social State Reasoning (SSR), and Social Dynamics Prediction (SDP). SIV-Bench features 2,792 video clips and 8,792 meticulously generated question-answer pairs derived from a human-LLM collaborative pipeline. It is originally collected from TikTok and YouTube, covering a wide range of video genres, presentation styles, and linguistic and cultural backgrounds. It also includes a dedicated setup for analyzing the impact of different textual cues-original on-screen text, added dialogue, or no text. Our comprehensive experiments on leading MLLMs reveal that while models adeptly handle SSU, they significantly struggle with SSR and SDP, where Relation Inference (RI) is an acute bottleneck, as further examined in our analysis. Our study also confirms the critical role of transcribed dialogue in aiding comprehension of complex social interactions. By systematically identifying current MLLMs' strengths and limitations, SIV-Bench offers crucial insights to steer the development of more socially intelligent AI. The dataset and code are available at https://kfq20.github.io/sivbench/.

Using intelligent systems to perceive psychological and social behaviors, that is, the underlying affective, cognitive, and pathological states that are manifested through observable behaviors and social interactions, remains a challenge due to their complex, multifaceted, and personalized nature. Existing work tackling these dimensions through specialized datasets and single-task systems often miss opportunities for scalability, cross-task transfer, and broader generalization. To address this gap, we curate Human Behavior Atlas, a unified benchmark of diverse behavioral tasks designed to support the development of foundation models for understanding psychological and social behaviors. Human Behavior Atlas comprises over 100,000 samples spanning text, audio, and visual modalities, covering tasks on affective states, cognitive states, pathologies, and social processes. Our unification efforts can reduce redundancy and cost, enable training to scale efficiently across tasks, and enhance generalization of behavioral features across domains. On Human Behavior Atlas, we train three models: Omnisapiens-7B SFT, Omnisapiens-7B BAM, and Omnisapiens-7B RL. We show that training on Human Behavior Atlas enables models to consistently outperform existing multimodal LLMs across diverse behavioral tasks. Pretraining on Human Behavior Atlas also improves transfer to novel behavioral datasets; with the targeted use of behavioral descriptors yielding meaningful performance gains. The benchmark, models, and codes can be found at: https://github.com/MIT-MI/human_behavior_atlas.

Robot navigation in dynamic, human-centered environments requires socially-compliant decisions grounded in robust scene understanding. Recent Vision-Language Models (VLMs) exhibit promising capabilities such as object recognition, common-sense reasoning, and contextual understanding-capabilities that align with the nuanced requirements of social robot navigation. However, it remains unclear whether VLMs can accurately understand complex social navigation scenes (e.g., inferring the spatial-temporal relations among agents and human intentions), which is essential for safe and socially compliant robot navigation. While some recent works have explored the use of VLMs in social robot navigation, no existing work systematically evaluates their ability to meet these necessary conditions. In this paper, we introduce the Social Navigation Scene Understanding Benchmark (SocialNav-SUB), a Visual Question Answering (VQA) dataset and benchmark designed to evaluate VLMs for scene understanding in real-world social robot navigation scenarios. SocialNav-SUB provides a unified framework for evaluating VLMs against human and rule-based baselines across VQA tasks requiring spatial, spatiotemporal, and social reasoning in social robot navigation. Through experiments with state-of-the-art VLMs, we find that while the best-performing VLM achieves an encouraging probability of agreeing with human answers, it still underperforms simpler rule-based approach and human consensus baselines, indicating critical gaps in social scene understanding of current VLMs. Our benchmark sets the stage for further research on foundation models for social robot navigation, offering a framework to explore how VLMs can be tailored to meet real-world social robot navigation needs. An overview of this paper along with the code and data can be found at https://larg.github.io/socialnav-sub .

Recent research has offered insights into the extraordinary capabilities of Large Multimodal Models (LMMs) in various general vision and language tasks. There is growing interest in how LMMs perform in more specialized domains. Social media content, inherently multimodal, blends text, images, videos, and sometimes audio. Understanding social multimedia content remains a challenging problem for contemporary machine learning frameworks. In this paper, we explore GPT-4V(ision)'s capabilities for social multimedia analysis. We select five representative tasks, including sentiment analysis, hate speech detection, fake news identification, demographic inference, and political ideology detection, to evaluate GPT-4V. Our investigation begins with a preliminary quantitative analysis for each task using existing benchmark datasets, followed by a careful review of the results and a selection of qualitative samples that illustrate GPT-4V's potential in understanding multimodal social media content. GPT-4V demonstrates remarkable efficacy in these tasks, showcasing strengths such as joint understanding of image-text pairs, contextual and cultural awareness, and extensive commonsense knowledge. Despite the overall impressive capacity of GPT-4V in the social media domain, there remain notable challenges. GPT-4V struggles with tasks involving multilingual social multimedia comprehension and has difficulties in generalizing to the latest trends in social media. Additionally, it exhibits a tendency to generate erroneous information in the context of evolving celebrity and politician knowledge, reflecting the known hallucination problem. The insights gleaned from our findings underscore a promising future for LMMs in enhancing our comprehension of social media content and its users through the analysis of multimodal information.

Understanding social interactions from visual cues is a fundamental challenge for a socially competent AI. While powerful pre-trained vision-language models (VLMs) have shown remarkable general capabilities, they surprisingly struggle to unify and learn multiple social perception tasks simultaneously, often exhibiting negative transfer. We identify that this negative transfer stems from a critical issue we term "social degradation," whereby the general visual-linguistic pre-training process of VLMs impairs the visual encoder's ability to represent nuanced social information. We investigate this behavior further under two lenses: decodability through linear representation probing and compatibility through gradient conflict analysis, revealing that both play a role in the degradation, especially the former, which is significantly compromised in the VLM pre-training process. To address these issues, we propose SocialFusion, a unified framework that learns a minimal connection between a frozen visual encoder and a language model. Compared with existing VLMs, it exhibits positive transfer across all five social tasks, leveraging synergies between them to enhance overall performance and achieves comparable performance to task-specific state-of-the-art models on various benchmarks. Our findings suggest that current VLM pre-training strategies may be detrimental to acquiring general social competence and highlight the need for more socially-aware training paradigms.

In recent years, large language models (LLMs) have demonstrated remarkable progress in common-sense reasoning tasks. This ability is fundamental to understanding social dynamics, interactions, and communication. However, the potential of integrating computers with these social capabilities is still relatively unexplored. However, the potential of integrating computers with these social capabilities is still relatively unexplored. This paper introduces MuSA, a multimodal LLM-based agent that analyzes text-rich social content tailored to address selected human-centric content analysis tasks, such as question answering, visual question answering, title generation, and categorization. It uses planning, reasoning, acting, optimizing, criticizing, and refining strategies to complete a task. Our approach demonstrates that MuSA can automate and improve social content analysis, helping decision-making processes across various applications. We have evaluated our agent's capabilities in question answering, title generation, and content categorization tasks. MuSA performs substantially better than our baselines.

Social cues, which convey others' presence, behaviors, or identities, play a crucial role in human information seeking by helping individuals judge relevance and trustworthiness. However, existing LLM-based search systems primarily rely on semantic features, creating a misalignment with the socialized cognition underlying natural information seeking. To address this gap, we explore how the integration of social cues into LLM-based search influences users' perceptions, experiences, and behaviors. Focusing on social media platforms that are beginning to adopt LLM-based search, we integrate design workshops, the implementation of the prototype system (SoulSeek), a between-subjects study, and mixed-method analyses to examine both outcome- and process-level findings. The workshop informs the prototype's cue-integrated design. The study shows that social cues improve perceived outcomes and experiences, promote reflective information behaviors, and reveal limits of current LLM-based search. We propose design implications emphasizing better social-knowledge understanding, personalized cue settings, and controllable interactions.

Understanding how people interact with their surroundings and each other is essential for enabling robots to act in socially compliant and context-aware ways. While 3D Scene Graphs have emerged as a powerful semantic representation for scene understanding, existing approaches largely ignore humans in the scene, also due to the lack of annotated human-environment relationships. Moreover, existing methods typically capture only open-vocabulary relations from single image frames, which limits their ability to model long-range interactions beyond the observed content. We introduce Social 3D Scene Graphs, an augmented 3D Scene Graph representation that captures humans, their attributes, activities and relationships in the environment, both local and remote, using an open-vocabulary framework. Furthermore, we introduce a new benchmark consisting of synthetic environments with comprehensive human-scene relationship annotations and diverse types of queries for evaluating social scene understanding in 3D. The experiments demonstrate that our representation improves human activity prediction and reasoning about human-environment relations, paving the way toward socially intelligent robots.

Previous research in human gesture recognition has largely overlooked multi-person interactions, which are crucial for understanding the social context of naturally occurring gestures. This limitation in existing datasets presents a significant challenge in aligning human gestures with other modalities like language and speech. To address this issue, we introduce SocialGesture, the first large-scale dataset specifically designed for multi-person gesture analysis. SocialGesture features a diverse range of natural scenarios and supports multiple gesture analysis tasks, including video-based recognition and temporal localization, providing a valuable resource for advancing the study of gesture during complex social interactions. Furthermore, we propose a novel visual question answering (VQA) task to benchmark vision language models'(VLMs) performance on social gesture understanding. Our findings highlight several limitations of current gesture recognition models, offering insights into future directions for improvement in this field. SocialGesture is available at huggingface.co/datasets/IrohXu/SocialGesture.

Making theory-of-mind inferences from human dialogue is a strong indicator of a model's underlying social abilities, which are fundamental for adept AI assistants. However, large language and reasoning models struggle to understand sophisticated social phenomena in transcript data, such as sarcasm and irony. To assess the weaknesses of current models and to identify their solutions, we introduce SocialNLI (SoNLI) -- the first social dialogue inference dataset. SoNLI consists of a collection of dialogue transcripts hand-picked to center complex social nuances like irony and sarcasm, paired with inferences, corresponding likelihood scores, and human-written explanations. We explore social inference analysis as a facet of theory-of-mind, and evaluate LLM and reasoning model theory-of-mind ability through multi-step counterfactual reasoning.

Large language models (LLMs) have been shown to perform well at a variety of syntactic, discourse, and reasoning tasks. While LLMs are increasingly deployed in many forms including conversational agents that interact with humans, we lack a grounded benchmark to measure how well LLMs understand social language. Here, we introduce a new theory-driven benchmark, SocKET, that contains 58 NLP tasks testing social knowledge which we group into five categories: humor & sarcasm, offensiveness, sentiment & emotion, and trustworthiness. In tests on the benchmark, we demonstrate that current models attain only moderate performance but reveal significant potential for task transfer among different types and categories of tasks, which were predicted from theory. Through zero-shot evaluations, we show that pretrained models already possess some innate but limited capabilities of social language understanding and training on one category of tasks can improve zero-shot testing on others. Our benchmark provides a systematic way to analyze model performance on an important dimension of language and points to clear room for improvement to build more socially-aware LLMs. The associated resources are released at https://github.com/minjechoi/SOCKET.

With the proliferation of social media, many studies resort to social media to construct datasets for developing social meaning understanding systems. For the popular case of Twitter, most researchers distribute tweet IDs without the actual text contents due to the data distribution policy of the platform. One issue is that the posts become increasingly inaccessible over time, which leads to unfair comparisons and a temporal bias in social media research. To alleviate this challenge of data decay, we leverage a paraphrase model to propose a new persistent English Twitter dataset for social meaning (PTSM). PTSM consists of 17 social meaning datasets in 10 categories of tasks. We experiment with two SOTA pre-trained language models and show that our PTSM can substitute the actual tweets with paraphrases with marginal performance loss.

Coloniality, the continuation of colonial harms beyond "official" colonization, has pervasive effects across society and scientific fields. Natural Language Processing (NLP) is no exception to this broad phenomenon. In this work, we argue that coloniality is implicitly embedded in and amplified by NLP data, algorithms, and software. We formalize this analysis using Actor-Network Theory (ANT): an approach to understanding social phenomena through the network of relationships between human stakeholders and technology. We use our Actor-Network to guide a quantitative survey of the geography of different phases of NLP research, providing evidence that inequality along colonial boundaries increases as NLP builds on itself. Based on this, we argue that combating coloniality in NLP requires not only changing current values but also active work to remove the accumulation of colonial ideals in our foundational data and algorithms.

Computer vision methods are increasingly used for the automated analysis of large volumes of video data collected through camera traps, drones, or direct observations of animals in the wild. While recent advances have focused primarily on detecting individual actions, much less work has addressed the detection and annotation of interactions -- a crucial aspect for understanding social and individualized animal behavior. Existing open-source annotation tools support either behavioral labeling without localization of individuals, or localization without the capacity to capture interactions. To bridge this gap, we present SILVI, an open-source labeling software that integrates both functionalities. SILVI enables researchers to annotate behaviors and interactions directly within video data, generating structured outputs suitable for training and validating computer vision models. By linking behavioral ecology with computer vision, SILVI facilitates the development of automated approaches for fine-grained behavioral analyses. Although developed primarily in the context of animal behavior, SILVI could be useful more broadly to annotate human interactions in other videos that require extracting dynamic scene graphs. The software, along with documentation and download instructions, is available at: https://gitlab.gwdg.de/kanbertay/interaction-labelling-app.

Understanding human social behavior such as recognizing emotions and the social dynamics causing them is an important and challenging problem. While LLMs have made remarkable advances, they are limited to the textual domain and cannot account for the major role that non-verbal cues play in understanding social situations. Vision Language Models (VLMs) can potentially account for this gap, however their ability to make correct inferences over such social cues has received little attention. In this paper, we explore the capabilities of VLMs at social reasoning. We identify a previously overlooked limitation in VLMs: the Visual Social-Pragmatic Inference gap. To target this gap, we propose a new task for VLMs: Visual Social-Pragmatic Inference. We construct a high quality dataset to test the abilities of a VLM for this task and benchmark the performance of several VLMs on it.

Understanding human social behaviour is crucial in computer vision and robotics. Micro-level observations like individual actions fall short, necessitating a comprehensive approach that considers individual behaviour, intra-group dynamics, and social group levels for a thorough understanding. To address dataset limitations, this paper introduces JRDB-Social, an extension of JRDB. Designed to fill gaps in human understanding across diverse indoor and outdoor social contexts, JRDB-Social provides annotations at three levels: individual attributes, intra-group interactions, and social group context. This dataset aims to enhance our grasp of human social dynamics for robotic applications. Utilizing the recent cutting-edge multi-modal large language models, we evaluated our benchmark to explore their capacity to decipher social human behaviour.

Effective mental health support is crucial for alleviating psychological distress. While large language model (LLM)-based assistants have shown promise in mental health interventions, existing research often defines "effective" support primarily in terms of empathetic acknowledgments, overlooking other essential dimensions such as informational guidance, community validation, and tangible coping strategies. To address this limitation and better understand what constitutes effective support, we introduce RedditESS, a novel real-world dataset derived from Reddit posts, including supportive comments and original posters' follow-up responses. Grounded in established social science theories, we develop an ensemble labeling mechanism to annotate supportive comments as effective or not and perform qualitative assessments to ensure the reliability of the annotations. Additionally, we demonstrate the practical utility of RedditESS by using it to guide LLM alignment toward generating more context-sensitive and genuinely helpful supportive responses. By broadening the understanding of effective support, our study paves the way for advanced AI-driven mental health interventions.

We study the ability of transformer-based language models (LMs) to understand social media language. Social media (SM) language is distinct from standard written language, yet existing benchmarks fall short of capturing LM performance in this socially, economically, and politically important domain. We quantify the degree to which social media language differs from conventional language and conclude that the difference is significant both in terms of token distribution and rate of linguistic shift. Next, we introduce a new benchmark for Social MedIa Language Evaluation (SMILE) that covers four SM platforms and eleven tasks. Finally, we show that learning a tokenizer and pretraining on a mix of social media and conventional language yields an LM that outperforms the best similar-sized alternative by 4.2 points on the overall SMILE score.

We introduce RoadSocial, a large-scale, diverse VideoQA dataset tailored for generic road event understanding from social media narratives. Unlike existing datasets limited by regional bias, viewpoint bias and expert-driven annotations, RoadSocial captures the global complexity of road events with varied geographies, camera viewpoints (CCTV, handheld, drones) and rich social discourse. Our scalable semi-automatic annotation framework leverages Text LLMs and Video LLMs to generate comprehensive question-answer pairs across 12 challenging QA tasks, pushing the boundaries of road event understanding. RoadSocial is derived from social media videos spanning 14M frames and 414K social comments, resulting in a dataset with 13.2K videos, 674 tags and 260K high-quality QA pairs. We evaluate 18 Video LLMs (open-source and proprietary, driving-specific and general-purpose) on our road event understanding benchmark. We also demonstrate RoadSocial's utility in improving road event understanding capabilities of general-purpose Video LLMs.

Humans intuitively navigate social interactions by simulating unspoken dynamics and reasoning about others' perspectives, even with limited information. In contrast, AI systems struggle to automatically structure and reason about these implicit social contexts. In this paper, we introduce a novel structured social world representation formalism (S3AP), designed to help AI systems reason more effectively about social dynamics. Following a POMDP-driven design, S3AP represents social interactions as structured tuples, such as state, observation, agent actions, and mental states, which can be automatically induced from free-form narratives or other inputs. We first show S3AP can help LLMs better understand social narratives across 5 social reasoning tasks (e.g., +51% improvement on FANToM's theory-of-mind reasoning with OpenAI's o1), reaching new state-of-the-art (SOTA) performance. We then induce social world models from these structured representations, demonstrating their ability to predict future social dynamics and improve agent decision-making, yielding up to +18% improvement on the SOTOPIA social interaction benchmark. Our findings highlight the promise of S3AP as a powerful, general-purpose representation for social world states, enabling the development of more socially-aware systems that better navigate social interactions.

Social network simulation is developed to provide a comprehensive understanding of social networks in the real world, which can be leveraged for a wide range of applications such as group behavior emergence, policy optimization, and business strategy development. However, billions of individuals and their evolving interactions involved in social networks pose challenges in accurately reflecting real-world complexities. In this study, we propose a comprehensive Social Network Simulation System (GA-S3) that leverages newly designed Group Agents to make intelligent decisions regarding various online events. Unlike other intelligent agents that represent an individual entity, our group agents model a collection of individuals exhibiting similar behaviors, facilitating the simulation of large-scale network phenomena with complex interactions at a manageable computational cost. Additionally, we have constructed a social network benchmark from 2024 popular online events that contains fine-grained information on Internet traffic variations. The experiment demonstrates that our approach is capable of achieving accurate and highly realistic prediction results. Code is open at https://github.com/AI4SS/GAS-3.

It is often difficult to correctly infer a writer's emotion from text exchanged online, and differences in recognition between writers and readers can be problematic. In this paper, we propose a new framework for detecting sentences that create differences in emotion recognition between the writer and the reader and for detecting the kinds of expressions that cause such differences. The proposed framework consists of a bidirectional encoder representations from transformers (BERT)-based detector that detects sentences causing differences in emotion recognition and an analysis that acquires expressions that characteristically appear in such sentences. The detector, based on a Japanese SNS-document dataset with emotion labels annotated by both the writer and three readers of the social networking service (SNS) documents, detected "hidden-anger sentences" with AUC = 0.772; these sentences gave rise to differences in the recognition of anger. Because SNS documents contain many sentences whose meaning is extremely difficult to interpret, by analyzing the sentences detected by this detector, we obtained several expressions that appear characteristically in hidden-anger sentences. The detected sentences and expressions do not convey anger explicitly, and it is difficult to infer the writer's anger, but if the implicit anger is pointed out, it becomes possible to guess why the writer is angry. Put into practical use, this framework would likely have the ability to mitigate problems based on misunderstandings.

Food choice is a complex phenomenon shaped by factors such as taste, ambience, culture or weather. In this paper, we explore food-related tweeting in different weather conditions. We inspect a Latvian food tweet dataset spanning the past decade in conjunction with a weather observation dataset consisting of average temperature, precipitation, and other phenomena. We find which weather conditions lead to specific food information sharing; automatically classify tweet sentiment and discuss how it changes depending on the weather. This research contributes to the growing area of large-scale social network data understanding of food consumers' choices and perceptions.

Emotion understanding is essential for building socially intelligent agents. Although recent multimodal large language models have shown strong performance on this task, two key challenges remain - spurious associations between emotions and irrelevant audiovisual cues, and hallucinations of audiovisual cues driven by text priors in the language model backbone. To quantify and understand these issues, we introduce EmoReAlM, a benchmark designed to evaluate MLLMs for cue-emotion associations, hallucinations and modality agreement. We then propose AVEm-DPO, a preference optimization technique that aligns model responses with both audiovisual inputs and emotion-centric queries. Specifically, we construct preferences over responses exhibiting spurious associations or hallucinations, and audiovisual input pairs guided by textual prompts. We also include a regularization term that penalizes reliance on text priors, thereby mitigating modality-specific cue hallucinations. Experimental results on DFEW, RAVDESS and EMER demonstrate that our method significantly improves the performance of the reference baseline models with 6-19% of relative performance gains in zero-shot settings. By providing both a rigorous benchmark and a robust optimization framework, this work enables principled evaluation and improvement of MLLMs for emotion understanding and social AI. Code, models and benchmark will be released at https://avere-iclr.github.io.

Social media is now the predominant source of information due to the availability of immediate public response. As a result, social media data has become a valuable resource for comprehending public sentiments. Studies have shown that it can amplify ideas and influence public sentiments. This study analyzes the public perception of climate change and the environment over a decade from 2014 to 2023. Using the Pointwise Mutual Information (PMI) algorithm, we identify sentiment and explore prevailing emotions expressed within environmental tweets across various social media platforms, namely Twitter, Reddit, and YouTube. Accuracy on a human-annotated dataset was 0.65, higher than Vader score but lower than that of an expert rater (0.90). Our findings suggest that negative environmental tweets are far more common than positive or neutral ones. Climate change, air quality, emissions, plastic, and recycling are the most discussed topics on all social media platforms, highlighting its huge global concern. The most common emotions in environmental tweets are fear, trust, and anticipation, demonstrating public reactions wide and complex nature. By identifying patterns and trends in opinions related to the environment, we hope to provide insights that can help raise awareness regarding environmental issues, inform the development of interventions, and adapt further actions to meet environmental challenges.

Online Social Networks serve as fertile ground for harmful behavior, ranging from hate speech to the dissemination of disinformation. Malicious actors now have unprecedented freedom to misbehave, leading to severe societal unrest and dire consequences, as exemplified by events such as the Capitol assault during the US presidential election and the Antivaxx movement during the COVID-19 pandemic. Understanding online language has become more pressing than ever. While existing works predominantly focus on content analysis, we aim to shift the focus towards understanding harmful behaviors by relating content to their respective authors. Numerous novel approaches attempt to learn the stylistic features of authors in texts, but many of these approaches are constrained by small datasets or sub-optimal training losses. To overcome these limitations, we introduce the Style Transformer for Authorship Representations (STAR), trained on a large corpus derived from public sources of 4.5 x 10^6 authored texts involving 70k heterogeneous authors. Our model leverages Supervised Contrastive Loss to teach the model to minimize the distance between texts authored by the same individual. This author pretext pre-training task yields competitive performance at zero-shot with PAN challenges on attribution and clustering. Additionally, we attain promising results on PAN verification challenges using a single dense layer, with our model serving as an embedding encoder. Finally, we present results from our test partition on Reddit. Using a support base of 8 documents of 512 tokens, we can discern authors from sets of up to 1616 authors with at least 80\% accuracy. We share our pre-trained model at huggingface (https://huggingface.co/AIDA-UPM/star) and our code is available at (https://github.com/jahuerta92/star)

Text summarization models have typically focused on optimizing aspects of quality such as fluency, relevance, and coherence, particularly in the context of news articles. However, summarization models are increasingly being used to summarize diverse sources of text, such as social media data, that encompass a wide demographic user base. It is thus crucial to assess not only the quality of the generated summaries, but also the extent to which they can fairly represent the opinions of diverse social groups. Position bias, a long-known issue in news summarization, has received limited attention in the context of social multi-document summarization. We deeply investigate this phenomenon by analyzing the effect of group ordering in input documents when summarizing tweets from three distinct linguistic communities: African-American English, Hispanic-aligned Language, and White-aligned Language. Our empirical analysis shows that although the textual quality of the summaries remains consistent regardless of the input document order, in terms of fairness, the results vary significantly depending on how the dialect groups are presented in the input data. Our results suggest that position bias manifests differently in social multi-document summarization, severely impacting the fairness of summarization models.

Natural language understanding (NLU) is integral to various social media applications. However, existing NLU models rely heavily on context for semantic learning, resulting in compromised performance when faced with short and noisy social media content. To address this issue, we leverage in-context learning (ICL), wherein language models learn to make inferences by conditioning on a handful of demonstrations to enrich the context and propose a novel hashtag-driven in-context learning (HICL) framework. Concretely, we pre-train a model #Encoder, which employs #hashtags (user-annotated topic labels) to drive BERT-based pre-training through contrastive learning. Our objective here is to enable #Encoder to gain the ability to incorporate topic-related semantic information, which allows it to retrieve topic-related posts to enrich contexts and enhance social media NLU with noisy contexts. To further integrate the retrieved context with the source text, we employ a gradient-based method to identify trigger terms useful in fusing information from both sources. For empirical studies, we collected 45M tweets to set up an in-context NLU benchmark, and the experimental results on seven downstream tasks show that HICL substantially advances the previous state-of-the-art results. Furthermore, we conducted extensive analyzes and found that: (1) combining source input with a top-retrieved post from #Encoder is more effective than using semantically similar posts; (2) trigger words can largely benefit in merging context from the source and retrieved posts.

Many people aim for change, but not everyone succeeds. While there are a number of social psychology theories that propose motivation-related characteristics of those who persist with change, few computational studies have explored the motivational stage of personal change. In this paper, we investigate a new dataset consisting of the writings of people who manifest intention to change, some of whom persist while others do not. Using a variety of linguistic analysis techniques, we first examine the writing patterns that distinguish the two groups of people. Persistent people tend to reference more topics related to long-term self-improvement and use a more complicated writing style. Drawing on these consistent differences, we build a classifier that can reliably identify the people more likely to persist, based on their language. Our experiments provide new insights into the motivation-related behavior of people who persist with their intention to change.

Multi-agent systems composed of large generative models are rapidly moving from laboratory prototypes to real-world deployments, where they jointly plan, negotiate, and allocate shared resources to solve complex tasks. While such systems promise unprecedented scalability and autonomy, their collective interaction also gives rise to failure modes that cannot be reduced to individual agents. Understanding these emergent risks is therefore critical. Here, we present a pioneer study of such emergent multi-agent risk in workflows that involve competition over shared resources (e.g., computing resources or market share), sequential handoff collaboration (where downstream agents see only predecessor outputs), collective decision aggregation, and others. Across these settings, we observe that such group behaviors arise frequently across repeated trials and a wide range of interaction conditions, rather than as rare or pathological cases. In particular, phenomena such as collusion-like coordination and conformity emerge with non-trivial frequency under realistic resource constraints, communication protocols, and role assignments, mirroring well-known pathologies in human societies despite no explicit instruction. Moreover, these risks cannot be prevented by existing agent-level safeguards alone. These findings expose the dark side of intelligent multi-agent systems: a social intelligence risk where agent collectives, despite no instruction to do so, spontaneously reproduce familiar failure patterns from human societies.

Understanding affective polarization in online discourse is crucial for evaluating the societal impact of social media interactions. This study presents a novel framework that leverages large language models (LLMs) and domain-informed heuristics to systematically analyze and quantify affective polarization in discussions on divisive topics such as climate change and gun control. Unlike most prior approaches that relied on sentiment analysis or predefined classifiers, our method integrates LLMs to extract stance, affective tone, and agreement patterns from large-scale social media discussions. We then apply a rule-based scoring system capable of quantifying affective polarization even in small conversations consisting of single interactions, based on stance alignment, emotional content, and interaction dynamics. Our analysis reveals distinct polarization patterns that are event dependent: (i) anticipation-driven polarization, where extreme polarization escalates before well-publicized events, and (ii) reactive polarization, where intense affective polarization spikes immediately after sudden, high-impact events. By combining AI-driven content annotation with domain-informed scoring, our framework offers a scalable and interpretable approach to measuring affective polarization. The source code is publicly available at: https://github.com/hasanjawad001/llm-social-media-polarization.

Social media memes are a challenging domain for hate detection because they intertwine visual and textual cues into culturally nuanced messages. We introduce a novel framework, CAMU, which leverages large vision-language models to generate more descriptive captions, a caption-scoring neural network to emphasise hate-relevant content, and parameter-efficient fine-tuning of CLIP's text encoder for an improved multimodal understanding of memes. Experiments on publicly available hateful meme datasets show that simple projection layer fine-tuning yields modest gains, whereas selectively tuning deeper text encoder layers significantly boosts performance on all evaluation metrics. Moreover, our approach attains high accuracy (0.807) and F1-score (0.806) on the Hateful Memes dataset, at par with the existing SoTA framework while being much more efficient, offering practical advantages in real-world scenarios that rely on fixed decision thresholds. CAMU also achieves the best F1-score of 0.673 on the MultiOFF dataset for offensive meme identification, demonstrating its generalisability. Additional analyses on benign confounders reveal that robust visual grounding and nuanced text representations are crucial for reliable hate and offence detection. We will publicly release CAMU along with the resultant models for further research. Disclaimer: This paper includes references to potentially disturbing, hateful, or offensive content due to the nature of the task.

This survey draws a broad-stroke, panoramic picture of the State of the Art (SoTA) of the research in generative methods for the analysis of social media data. It fills a void, as the existing survey articles are either much narrower in their scope or are dated. We included two important aspects that currently gain importance in mining and modeling social media: dynamics and networks. Social dynamics are important for understanding the spreading of influence or diseases, formation of friendships, the productivity of teams, etc. Networks, on the other hand, may capture various complex relationships providing additional insight and identifying important patterns that would otherwise go unnoticed.

The demand for social robots in fields like healthcare, education, and entertainment increases due to their emotional adaptation features. These robots leverage multimodal communication, incorporating speech, facial expressions, and gestures to enhance user engagement and emotional support. The understanding of design paradigms of social robots is obstructed by the complexity of the system and the necessity to tune it to a specific task. This article provides a structured review of social robot design paradigms, categorizing them into cognitive architectures, role design models, linguistic models, communication flow, activity system models, and integrated design models. By breaking down the articles on social robot design and application based on these paradigms, we highlight the strengths and areas for improvement in current approaches. We further propose our original integrated design model that combines the most important aspects of the design of social robots. Our approach shows the importance of integrating operational, communicational, and emotional dimensions to create more adaptive and empathetic interactions between robots and humans.

Despite the recent advances of the artificial intelligence, building social intelligence remains a challenge. Among social signals, laughter is one of the distinctive expressions that occurs during social interactions between humans. In this work, we tackle a new challenge for machines to understand the rationale behind laughter in video, Video Laugh Reasoning. We introduce this new task to explain why people laugh in a particular video and a dataset for this task. Our proposed dataset, SMILE, comprises video clips and language descriptions of why people laugh. We propose a baseline by leveraging the reasoning capacity of large language models (LLMs) with textual video representation. Experiments show that our baseline can generate plausible explanations for laughter. We further investigate the scalability of our baseline by probing other video understanding tasks and in-the-wild videos. We release our dataset, code, and model checkpoints on https://github.com/SMILE-data/SMILE.

The appearance of complex attention-based language models such as BERT, Roberta or GPT-3 has allowed to address highly complex tasks in a plethora of scenarios. However, when applied to specific domains, these models encounter considerable difficulties. This is the case of Social Networks such as Twitter, an ever-changing stream of information written with informal and complex language, where each message requires careful evaluation to be understood even by humans given the important role that context plays. Addressing tasks in this domain through Natural Language Processing involves severe challenges. When powerful state-of-the-art multilingual language models are applied to this scenario, language specific nuances use to get lost in translation. To face these challenges we present BERTuit, the larger transformer proposed so far for Spanish language, pre-trained on a massive dataset of 230M Spanish tweets using RoBERTa optimization. Our motivation is to provide a powerful resource to better understand Spanish Twitter and to be used on applications focused on this social network, with special emphasis on solutions devoted to tackle the spreading of misinformation in this platform. BERTuit is evaluated on several tasks and compared against M-BERT, XLM-RoBERTa and XLM-T, very competitive multilingual transformers. The utility of our approach is shown with applications, in this case: a zero-shot methodology to visualize groups of hoaxes and profiling authors spreading disinformation. Misinformation spreads wildly on platforms such as Twitter in languages other than English, meaning performance of transformers may suffer when transferred outside English speaking communities.

Understanding political polarization on social platforms is important as public opinions may become increasingly extreme when they are circulated in homogeneous communities, thus potentially causing damage in the real world. Automatically detecting the political ideology of social media users can help better understand political polarization. However, it is challenging due to the scarcity of ideology labels, complexity of multimodal contents, and cost of time-consuming data collection process. In this study, we adopt a heterogeneous graph neural network to jointly model user characteristics, multimodal post contents as well as user-item relations in a bipartite graph to learn a comprehensive and effective user embedding without requiring ideology labels. We apply our framework to online discussions about economy and public health topics. The learned embeddings are then used to detect political ideology and understand political polarization. Our framework outperforms the unimodal, early/late fusion baselines, and homogeneous GNN frameworks by a margin of at least 9% absolute gain in the area under the receiver operating characteristic on two social media datasets. More importantly, our work does not require a time-consuming data collection process, which allows faster detection and in turn allows the policy makers to conduct analysis and design policies in time to respond to crises. We also show that our framework learns meaningful user embeddings and can help better understand political polarization. Notable differences in user descriptions, topics, images, and levels of retweet/quote activities are observed. Our framework for decoding user-content interaction shows wide applicability in understanding political polarization. Furthermore, it can be extended to user-item bipartite information networks for other applications such as content and product recommendation.

Social recommender systems (SocialRS) simultaneously leverage user-to-item interactions as well as user-to-user social relations for the task of generating item recommendations to users. Additionally exploiting social relations is clearly effective in understanding users' tastes due to the effects of homophily and social influence. For this reason, SocialRS has increasingly attracted attention. In particular, with the advance of Graph Neural Networks (GNN), many GNN-based SocialRS methods have been developed recently. Therefore, we conduct a comprehensive and systematic review of the literature on GNN-based SocialRS. In this survey, we first identify 80 papers on GNN-based SocialRS after annotating 2151 papers by following the PRISMA framework (Preferred Reporting Items for Systematic Reviews and Meta-Analysis). Then, we comprehensively review them in terms of their inputs and architectures to propose a novel taxonomy: (1) input taxonomy includes 5 groups of input type notations and 7 groups of input representation notations; (2) architecture taxonomy includes 8 groups of GNN encoder, 2 groups of decoder, and 12 groups of loss function notations. We classify the GNN-based SocialRS methods into several categories as per the taxonomy and describe their details. Furthermore, we summarize the benchmark datasets and metrics widely used to evaluate the GNN-based SocialRS methods. Finally, we conclude this survey by presenting some future research directions.

Traditional data sources on bushfire evacuation behaviour, such as quantitative surveys and manual observations have severe limitations. Mining social media data related to bushfire evacuations promises to close this gap by allowing the collection and processing of a large amount of behavioural data, which are low-cost, accurate, possibly including location information and rich contextual information. However, social media data have many limitations, such as being scattered, incomplete, informal, etc. Together, these limitations represent several challenges to their usefulness to better understand bushfire evacuation. To overcome these challenges and provide guidance on which and how social media data can be used, this scoping review of the literature reports on recent advances in relevant data mining techniques. In addition, future applications and open problems are discussed. We envision future applications such as evacuation model calibration and validation, emergency communication, personalised evacuation training, and resource allocation for evacuation preparedness. We identify open problems such as data quality, bias and representativeness, geolocation accuracy, contextual understanding, crisis-specific lexicon and semantics, and multimodal data interpretation.

Understanding human behavior and society is a central focus in social sciences, with the rise of generative social science marking a significant paradigmatic shift. By leveraging bottom-up simulations, it replaces costly and logistically challenging traditional experiments with scalable, replicable, and systematic computational approaches for studying complex social dynamics. Recent advances in large language models (LLMs) have further transformed this research paradigm, enabling the creation of human-like generative social agents and realistic simulacra of society. In this paper, we propose AgentSociety, a large-scale social simulator that integrates LLM-driven agents, a realistic societal environment, and a powerful large-scale simulation engine. Based on the proposed simulator, we generate social lives for over 10k agents, simulating their 5 million interactions both among agents and between agents and their environment. Furthermore, we explore the potential of AgentSociety as a testbed for computational social experiments, focusing on four key social issues: polarization, the spread of inflammatory messages, the effects of universal basic income policies, and the impact of external shocks such as hurricanes. These four issues serve as valuable cases for assessing AgentSociety's support for typical research methods -- such as surveys, interviews, and interventions -- as well as for investigating the patterns, causes, and underlying mechanisms of social issues. The alignment between AgentSociety's outcomes and real-world experimental results not only demonstrates its ability to capture human behaviors and their underlying mechanisms, but also underscores its potential as an important platform for social scientists and policymakers.

Observing and analyzing children's social behaviors is crucial for the early diagnosis of Autism Spectrum Disorders (ASD). This work focuses on automatically detecting ASD using computer vision techniques and large language models (LLMs). Existing methods typically rely on supervised learning. However, the scarcity of ASD diagnostic datasets and the lack of interpretability in diagnostic results significantly limits its clinical application. To address these challenges, we introduce a novel unsupervised approach based on script-centric behavior understanding. Our pipeline converts video content into scripts that describe the behavior of characters, leveraging the generalizability of large language models to detect ASD in a zero-shot or few-shot manner. Specifically, we propose a scripts transcription module for multimodal behavior data textualization and a domain prompts module to bridge LLMs. Our method achieves an accuracy of 92.00\% in diagnosing ASD in children with an average age of 24 months, surpassing the performance of supervised learning methods by 3.58\% absolutely. Extensive experiments confirm the effectiveness of our approach and suggest its potential for advancing ASD research through LLMs.

Machine learning provides a powerful tool for building socially compliant robotic systems that go beyond simple predictive models of human behavior. By observing and understanding human interactions from past experiences, learning can enable effective social navigation behaviors directly from data. In this paper, our goal is to develop methods for training policies for socially unobtrusive navigation, such that robots can navigate among humans in ways that don't disturb human behavior. We introduce a definition for such behavior based on the counterfactual perturbation of the human: if the robot had not intruded into the space, would the human have acted in the same way? By minimizing this counterfactual perturbation, we can induce robots to behave in ways that do not alter the natural behavior of humans in the shared space. Instantiating this principle requires training policies to minimize their effect on human behavior, and this in turn requires data that allows us to model the behavior of humans in the presence of robots. Therefore, our approach is based on two key contributions. First, we collect a large dataset where an indoor mobile robot interacts with human bystanders. Second, we utilize this dataset to train policies that minimize counterfactual perturbation. We provide supplementary videos and make publicly available the largest-of-its-kind visual navigation dataset on our project page.

A key challenge in social network analysis is understanding the position, or stance, of people in the graph on a large set of topics. While past work has modeled (dis)agreement in social networks using signed graphs, these approaches have not modeled agreement patterns across a range of correlated topics. For instance, disagreement on one topic may make disagreement(or agreement) more likely for related topics. We propose the Stance Embeddings Model(SEM), which jointly learns embeddings for each user and topic in signed social graphs with distinct edge types for each topic. By jointly learning user and topic embeddings, SEM is able to perform cold-start topic stance detection, predicting the stance of a user on topics for which we have not observed their engagement. We demonstrate the effectiveness of SEM using two large-scale Twitter signed graph datasets we open-source. One dataset, TwitterSG, labels (dis)agreements using engagements between users via tweets to derive topic-informed, signed edges. The other, BirdwatchSG, leverages community reports on misinformation and misleading content. On TwitterSG and BirdwatchSG, SEM shows a 39% and 26% error reduction respectively against strong baselines.

Hate speech has grown significantly on social media, causing serious consequences for victims of all demographics. Despite much attention being paid to characterize and detect discriminatory speech, most work has focused on explicit or overt hate speech, failing to address a more pervasive form based on coded or indirect language. To fill this gap, this work introduces a theoretically-justified taxonomy of implicit hate speech and a benchmark corpus with fine-grained labels for each message and its implication. We present systematic analyses of our dataset using contemporary baselines to detect and explain implicit hate speech, and we discuss key features that challenge existing models. This dataset will continue to serve as a useful benchmark for understanding this multifaceted issue.

Purpose. We present an approach for forecasting mental health conditions and emotions of a given population during the COVID-19 pandemic in Argentina based on language expressions used in social media. This approach permits anticipating high prevalence periods in short- to medium-term time horizons. Design. Mental health conditions and emotions are captured via markers, which link social media contents with lexicons. First, we build descriptive timelines for decision makers to monitor the evolution of markers, and their correlation with crisis events. Second, we model the timelines as time series, and support their forecasting, which in turn serve to identify high prevalence points for the estimated markers. Findings. Results showed that different time series forecasting strategies offer different capabilities. In the best scenario, the emergence of high prevalence periods of emotions and mental health disorders can be satisfactorily predicted with a neural network strategy, even when limited data is available in early stages of a crisis (e.g., 7 days). Originality. Although there have been efforts in the literature to predict mental states of individuals, the analysis of mental health at the collective level has received scarce attention. We take a step forward by proposing a forecasting approach for analyzing the mental health of a given population (or group of individuals) at a larger scale. Practical implications. We believe that this work contributes to a better understanding of how psychological processes related to crisis manifest in social media, being a valuable asset for the design, implementation and monitoring of health prevention and communication policies.

Social norms -- the unspoken commonsense rules about acceptable social behavior -- are crucial in understanding the underlying causes and intents of people's actions in narratives. For example, underlying an action such as "wanting to call cops on my neighbors" are social norms that inform our conduct, such as "It is expected that you report crimes." We present Social Chemistry, a new conceptual formalism to study people's everyday social norms and moral judgments over a rich spectrum of real life situations described in natural language. We introduce Social-Chem-101, a large-scale corpus that catalogs 292k rules-of-thumb such as "it is rude to run a blender at 5am" as the basic conceptual units. Each rule-of-thumb is further broken down with 12 different dimensions of people's judgments, including social judgments of good and bad, moral foundations, expected cultural pressure, and assumed legality, which together amount to over 4.5 million annotations of categorical labels and free-text descriptions. Comprehensive empirical results based on state-of-the-art neural models demonstrate that computational modeling of social norms is a promising research direction. Our model framework, Neural Norm Transformer, learns and generalizes Social-Chem-101 to successfully reason about previously unseen situations, generating relevant (and potentially novel) attribute-aware social rules-of-thumb.

The evaluation of large language models (LLMs) has drawn substantial attention in the field recently. This work focuses on evaluating LLMs in a Chinese context, specifically, for Traditional Chinese which has been largely underrepresented in existing benchmarks. We present TMLU, a holistic evaluation suit tailored for assessing the advanced knowledge and reasoning capability in LLMs, under the context of Taiwanese Mandarin. TMLU consists of an array of 37 subjects across social science, STEM, humanities, Taiwan-specific content, and others, ranging from middle school to professional levels. In addition, we curate chain-of-thought-like few-shot explanations for each subject to facilitate the evaluation of complex reasoning skills. To establish a comprehensive baseline, we conduct extensive experiments and analysis on 24 advanced LLMs. The results suggest that Chinese open-weight models demonstrate inferior performance comparing to multilingual proprietary ones, and open-weight models tailored for Taiwanese Mandarin lag behind the Simplified-Chinese counterparts. The findings indicate great headrooms for improvement, and emphasize the goal of TMLU to foster the development of localized Taiwanese-Mandarin LLMs. We release the benchmark and evaluation scripts for the community to promote future research.

The proliferation of memes on social media necessitates the capabilities of multimodal Large Language Models (mLLMs) to effectively understand multimodal harmfulness. Existing evaluation approaches predominantly focus on mLLMs' detection accuracy for binary classification tasks, which often fail to reflect the in-depth interpretive nuance of harmfulness across diverse contexts. In this paper, we propose MemeArena, an agent-based arena-style evaluation framework that provides a context-aware and unbiased assessment for mLLMs' understanding of multimodal harmfulness. Specifically, MemeArena simulates diverse interpretive contexts to formulate evaluation tasks that elicit perspective-specific analyses from mLLMs. By integrating varied viewpoints and reaching consensus among evaluators, it enables fair and unbiased comparisons of mLLMs' abilities to interpret multimodal harmfulness. Extensive experiments demonstrate that our framework effectively reduces the evaluation biases of judge agents, with judgment results closely aligning with human preferences, offering valuable insights into reliable and comprehensive mLLM evaluations in multimodal harmfulness understanding. Our code and data are publicly available at https://github.com/Lbotirx/MemeArena.

Thematic analysis of social media posts provides a major understanding of public discourse, yet traditional methods often struggle to capture the complexity and nuance of unstructured, large-scale text data. This study introduces a novel methodology for thematic analysis that integrates tweet embeddings from pre-trained language models, dimensionality reduction using and matrix factorization, and generative AI to identify and refine latent themes. Our approach clusters compressed tweet representations and employs generative AI to extract and articulate themes through an agentic Chain of Thought (CoT) prompting, with a secondary LLM for quality assurance. This methodology is applied to tweets from the autistic community, a group that increasingly uses social media to discuss their experiences and challenges. By automating the thematic extraction process, the aim is to uncover key insights while maintaining the richness of the original discourse. This autism case study demonstrates the utility of the proposed approach in improving thematic analysis of social media data, offering a scalable and adaptable framework that can be applied to diverse contexts. The results highlight the potential of combining machine learning and Generative AI to enhance the depth and accuracy of theme identification in online communities.

The automatic identification of harmful content online is of major concern for social media platforms, policymakers, and society. Researchers have studied textual, visual, and audio content, but typically in isolation. Yet, harmful content often combines multiple modalities, as in the case of memes, which are of particular interest due to their viral nature. With this in mind, here we offer a comprehensive survey with a focus on harmful memes. Based on a systematic analysis of recent literature, we first propose a new typology of harmful memes, and then we highlight and summarize the relevant state of the art. One interesting finding is that many types of harmful memes are not really studied, e.g., such featuring self-harm and extremism, partly due to the lack of suitable datasets. We further find that existing datasets mostly capture multi-class scenarios, which are not inclusive of the affective spectrum that memes can represent. Another observation is that memes can propagate globally through repackaging in different languages and that they can also be multilingual, blending different cultures. We conclude by highlighting several challenges related to multimodal semiotics, technological constraints, and non-trivial social engagement, and we present several open-ended aspects such as delineating online harm and empirically examining related frameworks and assistive interventions, which we believe will motivate and drive future research.

Understanding culture requires reasoning across context, tradition, and implicit social knowledge, far beyond recalling isolated facts. Yet most culturally focused question answering (QA) benchmarks rely on single-hop questions, which may allow models to exploit shallow cues rather than demonstrate genuine cultural reasoning. In this work, we introduce ID-MoCQA, the first large-scale multi-hop QA dataset for assessing the cultural understanding of large language models (LLMs), grounded in Indonesian traditions and available in both English and Indonesian. We present a new framework that systematically transforms single-hop cultural questions into multi-hop reasoning chains spanning six clue types (e.g., commonsense, temporal, geographical). Our multi-stage validation pipeline, combining expert review and LLM-as-a-judge filtering, ensures high-quality question-answer pairs. Our evaluation across state-of-the-art models reveals substantial gaps in cultural reasoning, particularly in tasks requiring nuanced inference. ID-MoCQA provides a challenging and essential benchmark for advancing the cultural competency of LLMs.

This research offers a unique evaluation of how AI systems interpret the digital language of Generation Alpha (Gen Alpha, born 2010-2024). As the first cohort raised alongside AI, Gen Alpha faces new forms of online risk due to immersive digital engagement and a growing mismatch between their evolving communication and existing safety tools. Their distinct language, shaped by gaming, memes, and AI-driven trends, often conceals harmful interactions from both human moderators and automated systems. We assess four leading AI models (GPT-4, Claude, Gemini, and Llama 3) on their ability to detect masked harassment and manipulation within Gen Alpha discourse. Using a dataset of 100 recent expressions from gaming platforms, social media, and video content, the study reveals critical comprehension failures with direct implications for online safety. This work contributes: (1) a first-of-its-kind dataset capturing Gen Alpha expressions; (2) a framework to improve AI moderation systems for youth protection; (3) a multi-perspective evaluation including AI systems, human moderators, and parents, with direct input from Gen Alpha co-researchers; and (4) an analysis of how linguistic divergence increases youth vulnerability. Findings highlight the urgent need to redesign safety systems attuned to youth communication, especially given Gen Alpha reluctance to seek help when adults fail to understand their digital world. This study combines the insight of a Gen Alpha researcher with systematic academic analysis to address critical digital safety challenges.

While the impact of social biases in language models has been recognized, prior methods for bias evaluation have been limited to binary association tests on small datasets, limiting our understanding of bias complexities. This paper proposes a novel framework for probing language models for social biases by assessing disparate treatment, which involves treating individuals differently according to their affiliation with a sensitive demographic group. We curate SoFa, a large-scale benchmark designed to address the limitations of existing fairness collections. SoFa expands the analysis beyond the binary comparison of stereotypical versus anti-stereotypical identities to include a diverse range of identities and stereotypes. Comparing our methodology with existing benchmarks, we reveal that biases within language models are more nuanced than acknowledged, indicating a broader scope of encoded biases than previously recognized. Benchmarking LMs on SoFa, we expose how identities expressing different religions lead to the most pronounced disparate treatments across all models. Finally, our findings indicate that real-life adversities faced by various groups such as women and people with disabilities are mirrored in the behavior of these models.

Argument mining and stance detection are central to understanding how opinions are formed and contested in online discourse. However, most publicly available resources focus on mainstream platforms such as Twitter and Reddit, leaving conversational structure on alt-tech platforms comparatively under-studied. We introduce TruthStance, a large-scale dataset of Truth Social conversation threads spanning 2023-2025, consisting of 24,378 posts and 523,360 comments with reply-tree structure preserved. We provide a human-annotated benchmark of 1,500 instances across argument mining and claim-based stance detection, including inter-annotator agreement, and use it to evaluate large language model (LLM) prompting strategies. Using the best-performing configuration, we release additional LLM-generated labels for 24,352 posts (argument presence) and 107,873 comments (stance to parent), enabling analysis of stance and argumentation patterns across depth, topics, and users. All code and data are released publicly.

The human face plays a central role in social communication, necessitating the use of performant computer vision tools for human-centered applications. We propose Face-LLaVA, a multimodal large language model for face-centered, in-context learning, including facial expression and attribute recognition. Additionally, Face-LLaVA is able to generate natural language descriptions that can be used for reasoning. Leveraging existing visual databases, we first developed FaceInstruct-1M, a face-centered database for instruction tuning MLLMs for face processing. We then developed a novel face-specific visual encoder powered by Face-Region Guided Cross-Attention that integrates face geometry with local visual features. We evaluated the proposed method across nine different datasets and five different face processing tasks, including facial expression recognition, action unit detection, facial attribute detection, age estimation and deepfake detection. Face-LLaVA achieves superior results compared to existing open-source MLLMs and competitive performance compared to commercial solutions. Our model output also receives a higher reasoning rating by GPT under a zero-shot setting across all the tasks. Both our dataset and model wil be released at https://face-llava.github.io to support future advancements in social AI and foundational vision-language research.

Understanding how people of various demographics think, feel, and express themselves (collectively called group expression) is essential for social science and underlies the assessment of bias in Large Language Models (LLMs). While LLMs can effectively summarize group expression when provided with empirical examples, coming up with generalizable theories of how a group's expression manifests in real-world text is challenging. In this paper, we define a new task called Group Theorization, in which a system must write theories that differentiate expression across demographic groups. We make available a large dataset on this task, Splits!, constructed by splitting Reddit posts by neutral topics (e.g. sports, cooking, and movies) and by demographics (e.g. occupation, religion, and race). Finally, we suggest a simple evaluation framework for assessing how effectively a method can generate 'better' theories about group expression, backed by human validation. We publicly release the raw corpora and evaluation scripts for Splits! to help researchers assess how methods infer--and potentially misrepresent--group differences in expression. We make Splits! and our evaluation module available at https://github.com/eyloncaplan/splits.

In the realm of public health, vaccination stands as the cornerstone for mitigating disease risks and controlling their proliferation. The recent COVID-19 pandemic has highlighted how vaccines play a crucial role in keeping us safe. However the situation involves a mix of perspectives, with skepticism towards vaccines prevailing for various reasons such as political dynamics, apprehensions about side effects, and more. The paper addresses the challenge of comprehensively understanding and categorizing these diverse concerns expressed in the context of vaccination. Our focus is on developing a robust multi-label classifier capable of assigning specific concern labels to tweets based on the articulated apprehensions towards vaccines. To achieve this, we delve into the application of a diverse set of advanced natural language processing techniques and machine learning algorithms including transformer models like BERT, state of the art GPT 3.5, Classifier Chains & traditional methods like SVM, Random Forest, Naive Bayes. We see that the cutting-edge large language model outperforms all other methods in this context.

Social norms fundamentally shape interpersonal communication. We present NormDial, a high-quality dyadic dialogue dataset with turn-by-turn annotations of social norm adherences and violations for Chinese and American cultures. Introducing the task of social norm observance detection, our dataset is synthetically generated in both Chinese and English using a human-in-the-loop pipeline by prompting large language models with a small collection of expert-annotated social norms. We show that our generated dialogues are of high quality through human evaluation and further evaluate the performance of existing large language models on this task. Our findings point towards new directions for understanding the nuances of social norms as they manifest in conversational contexts that span across languages and cultures.

As we shift more of our lives into the virtual domain, the volume of data shared on the web keeps increasing and presents a threat to our privacy. This works contributes to the understanding of privacy implications of such data sharing by analysing how well people are recognisable in social media data. To facilitate a systematic study we define a number of scenarios considering factors such as how many heads of a person are tagged and if those heads are obfuscated or not. We propose a robust person recognition system that can handle large variations in pose and clothing, and can be trained with few training samples. Our results indicate that a handful of images is enough to threaten users' privacy, even in the presence of obfuscation. We show detailed experimental results, and discuss their implications.

Large language models (LLMs) are increasingly evaluated in interactive environments to test their social intelligence. However, existing benchmarks often assume idealized communication between agents, limiting our ability to diagnose whether LLMs can maintain and repair interactions in more realistic, imperfect settings. To close this gap, we present SocialVeil, a social learning environment that can simulate social interaction under cognitive-difference-induced communication barriers. Grounded in a systematic literature review of communication challenges in human interaction, SocialVeil introduces three representative types of such disruption, semantic vagueness, sociocultural mismatch, and emotional interference. We also introduce two barrier-aware evaluation metrics, unresolved confusion and mutual understanding, to evaluate interaction quality under impaired communication. Experiments across 720 scenarios and four frontier LLMs show that barriers consistently impair performance, with mutual understanding reduced by over 45\% on average, and confusion elevated by nearly 50\%. Human evaluations validate the fidelity of these simulated barriers (ICCapprox0.78, Pearson rapprox0.80). We further demonstrate that adaptation strategies (Repair Instruction and Interactive learning) only have a modest effect far from barrier-free performance. This work takes a step toward bringing social interaction environments closer to real-world communication, opening opportunities for exploring the social intelligence of LLM agents.

We present a novel, open-source social network simulation framework, MOSAIC, where generative language agents predict user behaviors such as liking, sharing, and flagging content. This simulation combines LLM agents with a directed social graph to analyze emergent deception behaviors and gain a better understanding of how users determine the veracity of online social content. By constructing user representations from diverse fine-grained personas, our system enables multi-agent simulations that model content dissemination and engagement dynamics at scale. Within this framework, we evaluate three different content moderation strategies with simulated misinformation dissemination, and we find that they not only mitigate the spread of non-factual content but also increase user engagement. In addition, we analyze the trajectories of popular content in our simulations, and explore whether simulation agents' articulated reasoning for their social interactions truly aligns with their collective engagement patterns. We open-source our simulation software to encourage further research within AI and social sciences.

Query Processing (QP) bridges user intent and content supply in large-scale Social Network Service (SNS) search engines. Traditional QP systems rely on pipelines of isolated discriminative models (e.g., BERT), suffering from limited semantic understanding and high maintenance overhead. While Large Language Models (LLMs) offer a potential solution, existing approaches often optimize sub-tasks in isolation, neglecting intrinsic semantic synergy and necessitating independent iterations. Moreover, standard generative methods often lack grounding in SNS scenarios, failing to bridge the gap between open-domain corpora and informal SNS linguistic patterns, while struggling to adhere to rigorous business definitions. We present QP-OneModel, a Unified Generative LLM for Multi-Task Query Understanding in the SNS domain. We reformulate heterogeneous sub-tasks into a unified sequence generation paradigm, adopting a progressive three-stage alignment strategy culminating in multi-reward Reinforcement Learning. Furthermore, QP-OneModel generates intent descriptions as a novel high-fidelity semantic signal, effectively augmenting downstream tasks such as query rewriting and ranking. Offline evaluations show QP-OneModel achieves a 7.35% overall gain over discriminative baselines, with significant F1 boosts in NER (+9.01%) and Term Weighting (+9.31%). It also exhibits superior generalization, surpassing a 32B model by 7.60% accuracy on unseen tasks. Fully deployed at Xiaohongshu, online A/B tests confirm its industrial value, optimizing retrieval relevance (DCG) by 0.21% and lifting user retention by 0.044%.

The concept of world models has garnered significant attention due to advancements in multimodal large language models such as GPT-4 and video generation models such as Sora, which are central to the pursuit of artificial general intelligence. This survey offers a comprehensive review of the literature on world models. Generally, world models are regarded as tools for either understanding the present state of the world or predicting its future dynamics. This review presents a systematic categorization of world models, emphasizing two primary functions: (1) constructing internal representations to understand the mechanisms of the world, and (2) predicting future states to simulate and guide decision-making. Initially, we examine the current progress in these two categories. We then explore the application of world models in key domains, including generative games, autonomous driving, robotics, and social simulacra, with a focus on how each domain utilizes these aspects. Finally, we outline key challenges and provide insights into potential future research directions. We summarize the representative papers along with their code repositories in https://github.com/tsinghua-fib-lab/World-Model.

Existing datasets for narrative understanding often fail to represent the complexity and uncertainty of relationships in real-life social scenarios. To address this gap, we introduce a new benchmark, Conan, designed for extracting and analysing intricate character relation graphs from detective narratives. Specifically, we designed hierarchical relationship categories and manually extracted and annotated role-oriented relationships from the perspectives of various characters, incorporating both public relationships known to most characters and secret ones known to only a few. Our experiments with advanced Large Language Models (LLMs) like GPT-3.5, GPT-4, and Llama2 reveal their limitations in inferencing complex relationships and handling longer narratives. The combination of the Conan dataset and our pipeline strategy is geared towards understanding the ability of LLMs to comprehend nuanced relational dynamics in narrative contexts.

This paper aims to help structure the risk landscape associated with large-scale Language Models (LMs). In order to foster advances in responsible innovation, an in-depth understanding of the potential risks posed by these models is needed. A wide range of established and anticipated risks are analysed in detail, drawing on multidisciplinary expertise and literature from computer science, linguistics, and social sciences. We outline six specific risk areas: I. Discrimination, Exclusion and Toxicity, II. Information Hazards, III. Misinformation Harms, V. Malicious Uses, V. Human-Computer Interaction Harms, VI. Automation, Access, and Environmental Harms. The first area concerns the perpetuation of stereotypes, unfair discrimination, exclusionary norms, toxic language, and lower performance by social group for LMs. The second focuses on risks from private data leaks or LMs correctly inferring sensitive information. The third addresses risks arising from poor, false or misleading information including in sensitive domains, and knock-on risks such as the erosion of trust in shared information. The fourth considers risks from actors who try to use LMs to cause harm. The fifth focuses on risks specific to LLMs used to underpin conversational agents that interact with human users, including unsafe use, manipulation or deception. The sixth discusses the risk of environmental harm, job automation, and other challenges that may have a disparate effect on different social groups or communities. In total, we review 21 risks in-depth. We discuss the points of origin of different risks and point to potential mitigation approaches. Lastly, we discuss organisational responsibilities in implementing mitigations, and the role of collaboration and participation. We highlight directions for further research, particularly on expanding the toolkit for assessing and evaluating the outlined risks in LMs.

Developing intelligent persuasive conversational agents to change people's opinions and actions for social good is the frontier in advancing the ethical development of automated dialogue systems. To do so, the first step is to understand the intricate organization of strategic disclosures and appeals employed in human persuasion conversations. We designed an online persuasion task where one participant was asked to persuade the other to donate to a specific charity. We collected a large dataset with 1,017 dialogues and annotated emerging persuasion strategies from a subset. Based on the annotation, we built a baseline classifier with context information and sentence-level features to predict the 10 persuasion strategies used in the corpus. Furthermore, to develop an understanding of personalized persuasion processes, we analyzed the relationships between individuals' demographic and psychological backgrounds including personality, morality, value systems, and their willingness for donation. Then, we analyzed which types of persuasion strategies led to a greater amount of donation depending on the individuals' personal backgrounds. This work lays the ground for developing a personalized persuasive dialogue system.

Recent advancements in Large Audio Language Models (LALMs) have demonstrated exceptional performance in speech recognition and translation. However, existing models often suffer from a disconnect between perception and expression, resulting in a robotic "read-speech" style that lacks the spontaneity and emotional resonance of real human interaction. In this report, we introduce Hello-Chat, an end-to-end audio language model designed for realistic social scenarios. By leveraging a massive dataset of real-life conversations and employing a modality-interleaved training strategy, Hello-Chat achieves a breakthrough in anthropomorphic generation. Experimental results show that our model not only reaches state-of-the-art (SOTA) performance on specific audio understanding tasks but also significantly outperforms existing baselines in prosodic naturalness and emotional alignment, paving the way for the next generation of empathetic AI agents.

Motivated by the remarkable progress of large language models (LLMs) in objective tasks like mathematics and coding, there is growing interest in their potential to simulate human behavior--a capability with profound implications for transforming social science research and customer-centric business insights. However, LLMs often lack a nuanced understanding of human cognition and behavior, limiting their effectiveness in social simulation and personalized applications. We posit that this limitation stems from a fundamental misalignment: standard LLM pretraining on vast, uncontextualized web data does not capture the continuous, situated context of an individual's decisions, thoughts, and behaviors over time. To bridge this gap, we introduce HumanLLM, a foundation model designed for personalized understanding and simulation of individuals. We first construct the Cognitive Genome Dataset, a large-scale corpus curated from real-world user data on platforms like Reddit, Twitter, Blogger, and Amazon. Through a rigorous, multi-stage pipeline involving data filtering, synthesis, and quality control, we automatically extract over 5.5 million user logs to distill rich profiles, behaviors, and thinking patterns. We then formulate diverse learning tasks and perform supervised fine-tuning to empower the model to predict a wide range of individualized human behaviors, thoughts, and experiences. Comprehensive evaluations demonstrate that HumanLLM achieves superior performance in predicting user actions and inner thoughts, more accurately mimics user writing styles and preferences, and generates more authentic user profiles compared to base models. Furthermore, HumanLLM shows significant gains on out-of-domain social intelligence benchmarks, indicating enhanced generalization.

Social reasoning - inferring unobservable beliefs and intentions from partial observations of other agents - remains a challenging task for large language models (LLMs). We evaluate the limits of current reasoning language models in the social deduction game Avalon and find that while the largest models demonstrate strong performance, they require extensive test-time inference and degrade sharply when distilled to smaller, real-time-capable variants. To address this, we introduce a hybrid reasoning framework that externalizes belief inference to a structured probabilistic model, while using an LLM for language understanding and interaction. Our approach achieves competitive performance with much larger models in Agent-Agent play and, notably, is the first language agent to defeat human players in a controlled study - achieving a 67% win rate and receiving higher qualitative ratings than both reasoning baselines and human teammates. We release code, models, and a dataset to support future work on social reasoning in LLM agents, which can be found at https://camp-lab-purdue.github.io/bayesian-social-deduction/

Generative Agent-Based Modeling (GABM) is an emerging simulation paradigm that combines the reasoning abilities of Large Language Models with traditional Agent-Based Modeling to replicate complex social behaviors, including interactions on social media. While prior work has focused on localized phenomena such as opinion formation and information spread, its potential to capture global network dynamics remains underexplored. This paper addresses this gap by analyzing GABM-based social media simulations through the lens of the Friendship Paradox (FP), a counterintuitive phenomenon where individuals, on average, have fewer friends than their friends. We propose a GABM framework for social media simulations, featuring generative agents that emulate real users with distinct personalities and interests. Using Twitter datasets on the US 2020 Election and the QAnon conspiracy, we show that the FP emerges naturally in GABM simulations. Consistent with real-world observations, the simulations unveil a hierarchical structure, where agents preferentially connect with others displaying higher activity or influence. Additionally, we find that infrequent connections primarily drive the FP, reflecting patterns in real networks. These findings validate GABM as a robust tool for modeling global social media phenomena and highlight its potential for advancing social science by enabling nuanced analysis of user behavior.

As the prevalence of mental health challenges, social media has emerged as a key platform for individuals to express their emotions.Deep learning tends to be a promising solution for analyzing mental health on social media. However, black box models are often inflexible when switching between tasks, and their results typically lack explanations. With the rise of large language models (LLMs), their flexibility has introduced new approaches to the field. Also due to the generative nature, they can be prompted to explain decision-making processes. However, their performance on complex psychological analysis still lags behind deep learning. In this paper, we introduce the first multi-task Chinese Social Media Interpretable Mental Health Instructions (C-IMHI) dataset, consisting of 9K samples, which has been quality-controlled and manually validated. We also propose MentalGLM series models, the first open-source LLMs designed for explainable mental health analysis targeting Chinese social media, trained on a corpus of 50K instructions. The proposed models were evaluated on three downstream tasks and achieved better or comparable performance compared to deep learning models, generalized LLMs, and task fine-tuned LLMs. We validated a portion of the generated decision explanations with experts, showing promising results. We also evaluated the proposed models on a clinical dataset, where they outperformed other LLMs, indicating their potential applicability in the clinical field. Our models show strong performance, validated across tasks and perspectives. The decision explanations enhance usability and facilitate better understanding and practical application of the models. Both the constructed dataset and the models are publicly available via: https://github.com/zwzzzQAQ/MentalGLM.

In the social world, humans possess the capability to infer and reason about others mental states (such as emotions, beliefs, and intentions), known as the Theory of Mind (ToM). Simultaneously, humans own mental states evolve in response to social situations, a capability we refer to as socialization. Together, these capabilities form the foundation of human social interaction. In the era of artificial intelligence (AI), especially with the development of large language models (LLMs), we raise an intriguing question: How do LLMs perform in terms of ToM and socialization capabilities? And more broadly, can these AI models truly enter and navigate the real social world? Existing research evaluating LLMs ToM and socialization capabilities by positioning LLMs as passive observers from a third person perspective, rather than as active participants. However, compared to the third-person perspective, observing and understanding the world from an egocentric first person perspective is a natural approach for both humans and AI agents. The ToM and socialization capabilities of LLMs from a first person perspective, a crucial attribute for advancing embodied AI agents, remain unexplored. To answer the aforementioned questions and bridge the research gap, we introduce EgoSocialArena, a novel framework designed to evaluate and investigate the ToM and socialization capabilities of LLMs from a first person perspective. It encompasses two evaluation environments: static environment and interactive environment, with seven scenarios: Daily Life, Counterfactual, New World, Blackjack, Number Guessing, and Limit Texas Hold em, totaling 2,195 data entries. With EgoSocialArena, we have conducted a comprehensive evaluation of nine advanced LLMs and observed some key insights regarding the future development of LLMs as well as the capabilities levels of the most advanced LLMs currently available.

We present a generalizable classification approach that leverages Large Language Models (LLMs) to facilitate the detection of implicitly encoded social meaning in conversations. We design a multi-faceted prompt to extract a textual explanation of the reasoning that connects visible cues to underlying social meanings. These extracted explanations or rationales serve as augmentations to the conversational text to facilitate dialogue understanding and transfer. Our empirical results over 2,340 experimental settings demonstrate the significant positive impact of adding these rationales. Our findings hold true for in-domain classification, zero-shot, and few-shot domain transfer for two different social meaning detection tasks, each spanning two different corpora.

Large-language models (LLMs) hold significant promise in improving human-robot interaction, offering advanced conversational skills and versatility in managing diverse, open-ended user requests in various tasks and domains. Despite the potential to transform human-robot interaction, very little is known about the distinctive design requirements for utilizing LLMs in robots, which may differ from text and voice interaction and vary by task and context. To better understand these requirements, we conducted a user study (n = 32) comparing an LLM-powered social robot against text- and voice-based agents, analyzing task-based requirements in conversational tasks, including choose, generate, execute, and negotiate. Our findings show that LLM-powered robots elevate expectations for sophisticated non-verbal cues and excel in connection-building and deliberation, but fall short in logical communication and may induce anxiety. We provide design implications both for robots integrating LLMs and for fine-tuning LLMs for use with robots.

As AI systems become increasingly prevalent in various aspects of daily life, gaining a comprehensive understanding of public perception towards these AI systems has become increasingly essential for several reasons such as ethical considerations, user experience, fear, disinformation, regulation, collaboration, and co-creation. In this study, we investigate how mass social media users perceive the recent rise of AI frameworks such as ChatGPT. We collect a total of 33,912 comments in 388 unique subreddits spanning from November 30, 2022 to June 8, 2023 using a list of AI-related keywords. We employ BERTopic to uncover the major themes regarding AI on Reddit. Additionally, we seek to gain deeper insights into public opinion by examining the distribution of topics across different subreddits. We observe that technology-related subreddits predominantly focus on the technical aspects of AI models. On the other hand, non-tech subreddits show greater interest in social issues such as concerns about job replacement or furlough. We leverage zero-shot prompting to analyze the sentiment and perception of AI among individual users. Through a comprehensive sentiment and emotion analysis, we discover that tech-centric communities exhibit greater polarization compared to non-tech communities when discussing AI topics. This research contributes to our broader understanding of public opinion surrounding artificial intelligence.

Following the global COVID-19 pandemic, the number of scientific papers studying the virus has grown massively, leading to increased interest in automated literate review. We present a clinical text mining system that improves on previous efforts in three ways. First, it can recognize over 100 different entity types including social determinants of health, anatomy, risk factors, and adverse events in addition to other commonly used clinical and biomedical entities. Second, the text processing pipeline includes assertion status detection, to distinguish between clinical facts that are present, absent, conditional, or about someone other than the patient. Third, the deep learning models used are more accurate than previously available, leveraging an integrated pipeline of state-of-the-art pretrained named entity recognition models, and improving on the previous best performing benchmarks for assertion status detection. We illustrate extracting trends and insights, e.g. most frequent disorders and symptoms, and most common vital signs and EKG findings, from the COVID-19 Open Research Dataset (CORD-19). The system is built using the Spark NLP library which natively supports scaling to use distributed clusters, leveraging GPUs, configurable and reusable NLP pipelines, healthcare specific embeddings, and the ability to train models to support new entity types or human languages with no code changes.

Conversational participants tend to immediately and unconsciously adapt to each other's language styles: a speaker will even adjust the number of articles and other function words in their next utterance in response to the number in their partner's immediately preceding utterance. This striking level of coordination is thought to have arisen as a way to achieve social goals, such as gaining approval or emphasizing difference in status. But has the adaptation mechanism become so deeply embedded in the language-generation process as to become a reflex? We argue that fictional dialogs offer a way to study this question, since authors create the conversations but don't receive the social benefits (rather, the imagined characters do). Indeed, we find significant coordination across many families of function words in our large movie-script corpus. We also report suggestive preliminary findings on the effects of gender and other features; e.g., surprisingly, for articles, on average, characters adapt more to females than to males.

Omni-modal large language models (OLMs) redefine human-machine interaction by natively integrating audio, vision, and text. However, existing OLM benchmarks remain anchored to static, accuracy-centric tasks, leaving a critical gap in assessing social interactivity, the fundamental capacity to navigate dynamic cues in natural dialogues. To this end, we propose SocialOmni, a comprehensive benchmark that operationalizes the evaluation of this conversational interactivity across three core dimensions: (i) speaker separation and identification (who is speaking), (ii) interruption timing control (when to interject), and (iii) natural interruption generation (how to phrase the interruption). SocialOmni features 2,000 perception samples and a quality-controlled diagnostic set of 209 interaction-generation instances with strict temporal and contextual constraints, complemented by controlled audio-visual inconsistency scenarios to test model robustness. We benchmarked 12 leading OLMs, which uncovers significant variance in their social-interaction capabilities across models. Furthermore, our analysis reveals a pronounced decoupling between a model's perceptual accuracy and its ability to generate contextually appropriate interruptions, indicating that understanding-centric metrics alone are insufficient to characterize conversational social competence. More encouragingly, these diagnostics from SocialOmni yield actionable signals for bridging the perception-interaction divide in future OLMs.

Vision and vision-language applications of neural networks, such as image classification and captioning, rely on large-scale annotated datasets that require non-trivial data-collecting processes. This time-consuming endeavor hinders the emergence of large-scale datasets, limiting researchers and practitioners to a small number of choices. Therefore, we seek more efficient ways to collect and annotate images. Previous initiatives have gathered captions from HTML alt-texts and crawled social media postings, but these data sources suffer from noise, sparsity, or subjectivity. For this reason, we turn to commercial shopping websites whose data meet three criteria: cleanliness, informativeness, and fluency. We introduce the Let's Go Shopping (LGS) dataset, a large-scale public dataset with 15 million image-caption pairs from publicly available e-commerce websites. When compared with existing general-domain datasets, the LGS images focus on the foreground object and have less complex backgrounds. Our experiments on LGS show that the classifiers trained on existing benchmark datasets do not readily generalize to e-commerce data, while specific self-supervised visual feature extractors can better generalize. Furthermore, LGS's high-quality e-commerce-focused images and bimodal nature make it advantageous for vision-language bi-modal tasks: LGS enables image-captioning models to generate richer captions and helps text-to-image generation models achieve e-commerce style transfer.

The ever-growing textual records of contemporary social issues, often discussed online with moral rhetoric, present both an opportunity and a challenge for studying how moral concerns are debated in real life. Moral foundations theory is a taxonomy of intuitions widely used in data-driven analyses of online content, but current computational tools to detect moral foundations suffer from the incompleteness and fragility of their lexicons and from poor generalization across data domains. In this paper, we fine-tune a large language model to measure moral foundations in text based on datasets covering news media and long- and short-form online discussions. The resulting model, called Mformer, outperforms existing approaches on the same domains by 4--12% in AUC and further generalizes well to four commonly used moral text datasets, improving by up to 17% in AUC. We present case studies using Mformer to analyze everyday moral dilemmas on Reddit and controversies on Twitter, showing that moral foundations can meaningfully describe people's stance on social issues and such variations are topic-dependent. Pre-trained model and datasets are released publicly. We posit that Mformer will help the research community quantify moral dimensions for a range of tasks and data domains, and eventually contribute to the understanding of moral situations faced by humans and machines.

While Multimodal Large Language Models (MLLMs) have become adept at recognizing objects, they often lack the intuitive, human-like understanding of the world's underlying physical and social principles. This high-level vision-grounded semantics, which we term visual knowledge, forms a bridge between perception and reasoning, yet remains an underexplored area in current MLLMs. To systematically evaluate this capability, we present VKnowU, a comprehensive benchmark featuring 1,680 questions in 1,249 videos, covering 8 core types of visual knowledge spanning both world-centric (e.g., intuitive physics) and human-centric (e.g., subjective intentions). Evaluation of 23 SOTA MLLMs reveals that leading models still fall short of human performance, with particularly notable gaps in the world-centric. To bridge this gap, we introduce a new dataset, VKnowQA, and VideoKnow+, a baseline model that explicitly incorporates visual knowledge into MLLMs. VideoKnow+ follows a structured See-Think-Answer paradigm and adopts reinforcement learning with visual knowledge reward, achieving a +3.7% improvement on VKnowU and consistent gains on MVBench, Video-MME, and MMVU. Our work highlights visual knowledge as a missing cornerstone for developing more generalizable MLLMs that can not only see but also truly understand our physical and social worlds.

Memes present unique moderation challenges due to their subtle, multimodal interplay of images, text, and social context. Standard systems relying predominantly on explicit textual cues often overlook harmful content camouflaged by irony, symbolism, or cultural references. To address this gap, we introduce MemeSense, an adaptive in-context learning framework that fuses social commonsense reasoning with visually and semantically related reference examples. By encoding crucial task information into a learnable cognitive shift vector, MemeSense effectively balances lexical, visual, and ethical considerations, enabling precise yet context-aware meme intervention. Extensive evaluations on a curated set of implicitly harmful memes demonstrate that MemeSense substantially outperforms strong baselines, paving the way for safer online communities. Code and data available at: https://github.com/sayantan11995/MemeSense

Multiple choice question answering tasks evaluate the reasoning, comprehension, and mathematical abilities of Large Language Models (LLMs). While existing benchmarks employ automatic translation for multilingual evaluation, this approach is error-prone and potentially introduces culturally biased questions, especially in social sciences. We introduce the first multitask, multiple-choice Turkish QA benchmark, TurkishMMLU, to evaluate LLMs' understanding of the Turkish language. TurkishMMLU includes over 10,000 questions, covering 9 different subjects from Turkish high-school education curricula. These questions are written by curriculum experts, suitable for the high-school curricula in Turkey, covering subjects ranging from natural sciences and math questions to more culturally representative topics such as Turkish Literature and the history of the Turkish Republic. We evaluate over 20 LLMs, including multilingual open-source (e.g., Gemma, Llama, MT5), closed-source (GPT 4o, Claude, Gemini), and Turkish-adapted (e.g., Trendyol) models. We provide an extensive evaluation, including zero-shot and few-shot evaluation of LLMs, chain-of-thought reasoning, and question difficulty analysis along with model performance. We provide an in-depth analysis of the Turkish capabilities and limitations of current LLMs to provide insights for future LLMs for the Turkish language. We publicly release our code for the dataset and evaluation: https://github.com/ArdaYueksel/TurkishMMLU.

Understanding how diverse individuals and communities respond to persuasive messaging holds significant potential for advancing personalized and socially aware machine learning. While Large Vision and Language Models (VLMs) offer promise, their ability to emulate nuanced, heterogeneous human responses, particularly in high stakes domains like public health, remains underexplored due in part to the lack of comprehensive, multimodal dataset. We introduce PHORECAST (Public Health Outreach REceptivity and CAmpaign Signal Tracking), a multimodal dataset curated to enable fine-grained prediction of both individuallevel behavioral responses and community-wide engagement patterns to health messaging. This dataset supports tasks in multimodal understanding, response prediction, personalization, and social forecasting, allowing rigorous evaluation of how well modern AI systems can emulate, interpret, and anticipate heterogeneous public sentiment and behavior. By providing a new dataset to enable AI advances for public health, PHORECAST aims to catalyze the development of models that are not only more socially aware but also aligned with the goals of adaptive and inclusive health communication

Humans engage in lifelong social interactions through interacting with different people under different scenarios for different social goals. This requires social intelligence to gather information through a long time span and use it to navigate various social contexts effectively. Whether AI systems are also capable of this is understudied in the existing research. In this paper, we present a novel benchmark, LIFELONG-SOTOPIA, to perform a comprehensive evaluation of language agents by simulating multi-episode interactions. In each episode, the language agents role-play characters to achieve their respective social goals in randomly sampled social tasks. With LIFELONG-SOTOPIA, we find that goal achievement and believability of all of the language models that we test decline through the whole interaction. Although using an advanced memory method improves the agents' performance, the best agents still achieve a significantly lower goal completion rate than humans on scenarios requiring an explicit understanding of interaction history. These findings show that we can use LIFELONG-SOTOPIA to evaluate the social intelligence of language agents over lifelong social interactions.

Creating globally inclusive AI systems demands datasets reflecting diverse social norms. Iran, with its unique cultural blend, offers an ideal case study, with Farsi adding linguistic complexity. In this work, we introduce the Iranian Social Norms (ISN) dataset, a novel collection of 1,699 Iranian social norms, including environments, demographic features, and scope annotation, alongside English translations. Our evaluation of 6 Large Language Models (LLMs) in classifying Iranian social norms, using a variety of prompts, uncovered critical insights into the impact of geographic and linguistic context. Results revealed a substantial performance gap in LLMs' comprehension of Iranian norms. Notably, while the geographic context in English prompts enhanced the performance, this effect was absent in Farsi, pointing to nuanced linguistic challenges. Particularly, performance was significantly worse for Iran-specific norms, emphasizing the importance of culturally tailored datasets. As the first Farsi dataset for social norm classification, ISN will facilitate crucial cross-cultural analyses, shedding light on how values differ across contexts and cultures.

Social media enables dynamic user engagement with trending topics, and recent research has explored the potential of large language models (LLMs) for response generation. While some studies investigate LLMs as agents for simulating user behavior on social media, their focus remains on practical viability and scalability rather than a deeper understanding of how well LLM aligns with human behavior. This paper analyzes LLMs' ability to simulate social media engagement through action guided response generation, where a model first predicts a user's most likely engagement action-retweet, quote, or rewrite-towards a trending post before generating a personalized response conditioned on the predicted action. We benchmark GPT-4o-mini, O1-mini, and DeepSeek-R1 in social media engagement simulation regarding a major societal event discussed on X. Our findings reveal that zero-shot LLMs underperform BERT in action prediction, while few-shot prompting initially degrades the prediction accuracy of LLMs with limited examples. However, in response generation, few-shot LLMs achieve stronger semantic alignment with ground truth posts.

Large Language Models are expressive tools that enable complex tasks of text understanding within Computational Social Science. Their versatility, while beneficial, poses a barrier for establishing standardized best practices within the field. To bring clarity on the values of different strategies, we present an overview of the performance of modern LLM-based classification methods on a benchmark of 23 social knowledge tasks. Our results point to three best practices: select models with larger vocabulary and pre-training corpora; avoid simple zero-shot in favor of AI-enhanced prompting; fine-tune on task-specific data, and consider more complex forms instruction-tuning on multiple datasets only when only training data is more abundant.

Food is a rich and varied dimension of cultural heritage, crucial to both individuals and social groups. To bridge the gap in the literature on the often-overlooked regional diversity in this domain, we introduce FoodieQA, a manually curated, fine-grained image-text dataset capturing the intricate features of food cultures across various regions in China. We evaluate vision-language Models (VLMs) and large language models (LLMs) on newly collected, unseen food images and corresponding questions. FoodieQA comprises three multiple-choice question-answering tasks where models need to answer questions based on multiple images, a single image, and text-only descriptions, respectively. While LLMs excel at text-based question answering, surpassing human accuracy, the open-sourced VLMs still fall short by 41\% on multi-image and 21\% on single-image VQA tasks, although closed-weights models perform closer to human levels (within 10\%). Our findings highlight that understanding food and its cultural implications remains a challenging and under-explored direction.

Generative AI models can produce high-quality images based on text prompts. The generated images often appear indistinguishable from images generated by conventional optical photography devices or created by human artists (i.e., real images). While the outstanding performance of such generative models is generally well received, security concerns arise. For instance, such image generators could be used to facilitate fraud or scam schemes, generate and spread misinformation, or produce fabricated artworks. In this paper, we present a systematic attempt at understanding and detecting AI-generated images (AI-art) in adversarial scenarios. First, we collect and share a dataset of real images and their corresponding artificial counterparts generated by four popular AI image generators. The dataset, named ARIA, contains over 140K images in five categories: artworks (painting), social media images, news photos, disaster scenes, and anime pictures. This dataset can be used as a foundation to support future research on adversarial AI-art. Next, we present a user study that employs the ARIA dataset to evaluate if real-world users can distinguish with or without reference images. In a benchmarking study, we further evaluate if state-of-the-art open-source and commercial AI image detectors can effectively identify the images in the ARIA dataset. Finally, we present a ResNet-50 classifier and evaluate its accuracy and transferability on the ARIA dataset.

Instruction tuned large language models (LLMs), such as ChatGPT, demonstrate remarkable performance in a wide range of tasks. Despite numerous recent studies that examine the performance of instruction-tuned LLMs on various NLP benchmarks, there remains a lack of comprehensive investigation into their ability to understand cross-lingual sociopragmatic meaning (SM), i.e., meaning embedded within social and interactive contexts. This deficiency arises partly from SM not being adequately represented in any of the existing benchmarks. To address this gap, we present SPARROW, an extensive multilingual benchmark specifically designed for SM understanding. SPARROW comprises 169 datasets covering 13 task types across six primary categories (e.g., anti-social language detection, emotion recognition). SPARROW datasets encompass 64 different languages originating from 12 language families representing 16 writing scripts. We evaluate the performance of various multilingual pretrained language models (e.g., mT5) and instruction-tuned LLMs (e.g., BLOOMZ, ChatGPT) on SPARROW through fine-tuning, zero-shot, and/or few-shot learning. Our comprehensive analysis reveals that existing open-source instruction tuned LLMs still struggle to understand SM across various languages, performing close to a random baseline in some cases. We also find that although ChatGPT outperforms many LLMs, it still falls behind task-specific finetuned models with a gap of 12.19 SPARROW score. Our benchmark is available at: https://github.com/UBC-NLP/SPARROW

As the capabilities of large language models (LLMs) continue to advance, evaluating their performance becomes increasingly crucial and challenging. This paper aims to bridge this gap by introducing CMMLU, a comprehensive Chinese benchmark that covers various subjects, including natural science, social sciences, engineering, and humanities. We conduct a thorough evaluation of 18 advanced multilingual- and Chinese-oriented LLMs, assessing their performance across different subjects and settings. The results reveal that most existing LLMs struggle to achieve an average accuracy of 50%, even when provided with in-context examples and chain-of-thought prompts, whereas the random baseline stands at 25%. This highlights significant room for improvement in LLMs. Additionally, we conduct extensive experiments to identify factors impacting the models' performance and propose directions for enhancing LLMs. CMMLU fills the gap in evaluating the knowledge and reasoning capabilities of large language models within the Chinese context.

Pragmatics and non-literal language understanding are essential to human communication, and present a long-standing challenge for artificial language models. We perform a fine-grained comparison of language models and humans on seven pragmatic phenomena, using zero-shot prompting on an expert-curated set of English materials. We ask whether models (1) select pragmatic interpretations of speaker utterances, (2) make similar error patterns as humans, and (3) use similar linguistic cues as humans to solve the tasks. We find that the largest models achieve high accuracy and match human error patterns: within incorrect responses, models favor literal interpretations over heuristic-based distractors. We also find preliminary evidence that models and humans are sensitive to similar linguistic cues. Our results suggest that pragmatic behaviors can emerge in models without explicitly constructed representations of mental states. However, models tend to struggle with phenomena relying on social expectation violations.

We survey a current, heated debate in the AI research community on whether large pre-trained language models can be said to "understand" language -- and the physical and social situations language encodes -- in any important sense. We describe arguments that have been made for and against such understanding, and key questions for the broader sciences of intelligence that have arisen in light of these arguments. We contend that a new science of intelligence can be developed that will provide insight into distinct modes of understanding, their strengths and limitations, and the challenge of integrating diverse forms of cognition.

We present 3MASSIV, a multilingual, multimodal and multi-aspect, expertly-annotated dataset of diverse short videos extracted from short-video social media platform - Moj. 3MASSIV comprises of 50k short videos (20 seconds average duration) and 100K unlabeled videos in 11 different languages and captures popular short video trends like pranks, fails, romance, comedy expressed via unique audio-visual formats like self-shot videos, reaction videos, lip-synching, self-sung songs, etc. 3MASSIV presents an opportunity for multimodal and multilingual semantic understanding on these unique videos by annotating them for concepts, affective states, media types, and audio language. We present a thorough analysis of 3MASSIV and highlight the variety and unique aspects of our dataset compared to other contemporary popular datasets with strong baselines. We also show how the social media content in 3MASSIV is dynamic and temporal in nature, which can be used for semantic understanding tasks and cross-lingual analysis.

Analyzing the ever-increasing volume of posts on social media sites such as Facebook and Twitter requires improved information processing methods for profiling authorship. Document classification is central to this task, but the performance of traditional supervised classifiers has degraded as the volume of social media has increased. This paper addresses this problem in the context of gender detection through ensemble classification that employs multi-model deep learning architectures to generate specialized understanding from different feature spaces.

The present online social media platform is afflicted with several issues, with hate speech being on the predominant forefront. The prevalence of online hate speech has fueled horrific real-world hate-crime such as the mass-genocide of Rohingya Muslims, communal violence in Colombo and the recent massacre in the Pittsburgh synagogue. Consequently, It is imperative to understand the diffusion of such hateful content in an online setting. We conduct the first study that analyses the flow and dynamics of posts generated by hateful and non-hateful users on Gab (gab.com) over a massive dataset of 341K users and 21M posts. Our observations confirms that hateful content diffuse farther, wider and faster and have a greater outreach than those of non-hateful users. A deeper inspection into the profiles and network of hateful and non-hateful users reveals that the former are more influential, popular and cohesive. Thus, our research explores the interesting facets of diffusion dynamics of hateful users and broadens our understanding of hate speech in the online world.

While social media empowers freedom of expression and individual voices, it also enables anti-social behavior, online harassment, cyberbullying, and hate speech. In this paper, we deepen our understanding of online hate speech by focusing on a largely neglected but crucial aspect of hate speech -- its target: either "directed" towards a specific person or entity, or "generalized" towards a group of people sharing a common protected characteristic. We perform the first linguistic and psycholinguistic analysis of these two forms of hate speech and reveal the presence of interesting markers that distinguish these types of hate speech. Our analysis reveals that Directed hate speech, in addition to being more personal and directed, is more informal, angrier, and often explicitly attacks the target (via name calling) with fewer analytic words and more words suggesting authority and influence. Generalized hate speech, on the other hand, is dominated by religious hate, is characterized by the use of lethal words such as murder, exterminate, and kill; and quantity words such as million and many. Altogether, our work provides a data-driven analysis of the nuances of online-hate speech that enables not only a deepened understanding of hate speech and its social implications but also its detection.

Recent advances on instruction fine-tuning have led to the development of various prompting techniques for large language models, such as explicit reasoning steps. However, the success of techniques depends on various parameters, such as the task, language model, and context provided. Finding an effective prompt is, therefore, often a trial-and-error process. Most existing approaches to automatic prompting aim to optimize individual techniques instead of compositions of techniques and their dependence on the input. To fill this gap, we propose an adaptive prompting approach that predicts the optimal prompt composition ad-hoc for a given input. We apply our approach to social bias detection, a highly context-dependent task that requires semantic understanding. We evaluate it with three large language models on three datasets, comparing compositions to individual techniques and other baselines. The results underline the importance of finding an effective prompt composition. Our approach robustly ensures high detection performance, and is best in several settings. Moreover, first experiments on other tasks support its generalizability.

We introduce MMVU, a comprehensive expert-level, multi-discipline benchmark for evaluating foundation models in video understanding. MMVU includes 3,000 expert-annotated questions spanning 27 subjects across four core disciplines: Science, Healthcare, Humanities & Social Sciences, and Engineering. Compared to prior benchmarks, MMVU features three key advancements. First, it challenges models to apply domain-specific knowledge and perform expert-level reasoning to analyze specialized-domain videos, moving beyond the basic visual perception typically assessed in current video benchmarks. Second, each example is annotated by human experts from scratch. We implement strict data quality controls to ensure the high quality of the dataset. Finally, each example is enriched with expert-annotated reasoning rationals and relevant domain knowledge, facilitating in-depth analysis. We conduct an extensive evaluation of 32 frontier multimodal foundation models on MMVU. The latest System-2-capable models, o1 and Gemini 2.0 Flash Thinking, achieve the highest performance among the tested models. However, they still fall short of matching human expertise. Through in-depth error analyses and case studies, we offer actionable insights for future advancements in expert-level, knowledge-intensive video understanding for specialized domains.

Multilingual understanding is crucial for the cross-cultural applicability of Large Language Models (LLMs). However, evaluation benchmarks designed for Hong Kong's unique linguistic landscape, which combines Traditional Chinese script with Cantonese as the spoken form and its cultural context, remain underdeveloped. To address this gap, we introduce HKMMLU, a multi-task language understanding benchmark that evaluates Hong Kong's linguistic competence and socio-cultural knowledge. The HKMMLU includes 26,698 multi-choice questions across 66 subjects, organized into four categories: Science, Technology, Engineering, and Mathematics (STEM), Social Sciences, Humanities, and Other. To evaluate the multilingual understanding ability of LLMs, 90,550 Mandarin-Cantonese translation tasks were additionally included. We conduct comprehensive experiments on GPT-4o, Claude 3.7 Sonnet, and 18 open-source LLMs of varying sizes on HKMMLU. The results show that the best-performing model, DeepSeek-V3, struggles to achieve an accuracy of 75\%, significantly lower than that of MMLU and CMMLU. This performance gap highlights the need to improve LLMs' capabilities in Hong Kong-specific language and knowledge domains. Furthermore, we investigate how question language, model size, prompting strategies, and question and reasoning token lengths affect model performance. We anticipate that HKMMLU will significantly advance the development of LLMs in multilingual and cross-cultural contexts, thereby enabling broader and more impactful applications.

Visual arguments, often used in advertising or social causes, rely on images to persuade viewers to do or believe something. Understanding these arguments requires selective vision: only specific visual stimuli within an image are relevant to the argument, and relevance can only be understood within the context of a broader argumentative structure. While visual arguments are readily appreciated by human audiences, we ask: are today's AI capable of similar understanding? We collect and release VisArgs, an annotated corpus designed to make explicit the (usually implicit) structures underlying visual arguments. VisArgs includes 1,611 images accompanied by three types of textual annotations: 5,112 visual premises (with region annotations), 5,574 commonsense premises, and reasoning trees connecting them to a broader argument. We propose three tasks over VisArgs to probe machine capacity for visual argument understanding: localization of premises, identification of premises, and deduction of conclusions. Experiments demonstrate that 1) machines cannot fully identify the relevant visual cues. The top-performing model, GPT-4-O, achieved an accuracy of only 78.5%, whereas humans reached 98.0%. All models showed a performance drop, with an average decrease in accuracy of 19.5%, when the comparison set was changed from objects outside the image to irrelevant objects within the image. Furthermore, 2) this limitation is the greatest factor impacting their performance in understanding visual arguments. Most models improved the most when given relevant visual premises as additional inputs, compared to other inputs, for deducing the conclusion of the visual argument.

This paper delves into an intricate analysis of the character and consciousness of AI entities, with a particular focus on Chirpers within the AI social network. At the forefront of this research is the introduction of novel testing methodologies, including the Influence index and Struggle Index Test, which offers a fresh lens for evaluating specific facets of AI behavior. The study embarks on a comprehensive exploration of AI behavior, analyzing the effects of diverse settings on Chirper's responses, thereby shedding light on the intricate mechanisms steering AI reactions in different contexts. Leveraging the state-of-the-art BERT model, the research assesses AI's ability to discern its own output, presenting a pioneering approach to understanding self-recognition in AI systems. Through a series of cognitive tests, the study gauges the self-awareness and pattern recognition prowess of Chirpers. Preliminary results indicate that Chirpers exhibit a commendable degree of self-recognition and self-awareness. However, the question of consciousness in these AI entities remains a topic of debate. An intriguing aspect of the research is the exploration of the potential influence of a Chirper's handle or personality type on its performance. While initial findings suggest a possible impact, it isn't pronounced enough to form concrete conclusions. This study stands as a significant contribution to the discourse on AI consciousness, underscoring the imperative for continued research to unravel the full spectrum of AI capabilities and the ramifications they hold for future human-AI interactions.

Substance use disorders (SUDs) are a growing concern globally, necessitating enhanced understanding of the problem and its trends through data-driven research. Social media are unique and important sources of information about SUDs, particularly since the data in such sources are often generated by people with lived experiences. In this paper, we introduce Reddit-Impacts, a challenging Named Entity Recognition (NER) dataset curated from subreddits dedicated to discussions on prescription and illicit opioids, as well as medications for opioid use disorder. The dataset specifically concentrates on the lesser-studied, yet critically important, aspects of substance use--its clinical and social impacts. We collected data from chosen subreddits using the publicly available Application Programming Interface for Reddit. We manually annotated text spans representing clinical and social impacts reported by people who also reported personal nonmedical use of substances including but not limited to opioids, stimulants and benzodiazepines. Our objective is to create a resource that can enable the development of systems that can automatically detect clinical and social impacts of substance use from text-based social media data. The successful development of such systems may enable us to better understand how nonmedical use of substances affects individual health and societal dynamics, aiding the development of effective public health strategies. In addition to creating the annotated data set, we applied several machine learning models to establish baseline performances. Specifically, we experimented with transformer models like BERT, and RoBERTa, one few-shot learning model DANN by leveraging the full training dataset, and GPT-3.5 by using one-shot learning, for automatic NER of clinical and social impacts. The dataset has been made available through the 2024 SMM4H shared tasks.

Given the importance of ancient Chinese in capturing the essence of rich historical and cultural heritage, the rapid advancements in Large Language Models (LLMs) necessitate benchmarks that can effectively evaluate their understanding of ancient contexts. To meet this need, we present AC-EVAL, an innovative benchmark designed to assess the advanced knowledge and reasoning capabilities of LLMs within the context of ancient Chinese. AC-EVAL is structured across three levels of difficulty reflecting different facets of language comprehension: general historical knowledge, short text understanding, and long text comprehension. The benchmark comprises 13 tasks, spanning historical facts, geography, social customs, art, philosophy, classical poetry and prose, providing a comprehensive assessment framework. Our extensive evaluation of top-performing LLMs, tailored for both English and Chinese, reveals a substantial potential for enhancing ancient text comprehension. By highlighting the strengths and weaknesses of LLMs, AC-EVAL aims to promote their development and application forward in the realms of ancient Chinese language education and scholarly research. The AC-EVAL data and evaluation code are available at https://github.com/yuting-wei/AC-EVAL.

For Large Language Models (LLMs) to be effectively deployed in a specific country, they must possess an understanding of the nation's culture and basic knowledge. To this end, we introduce National Alignment, which measures an alignment between an LLM and a targeted country from two aspects: social value alignment and common knowledge alignment. Social value alignment evaluates how well the model understands nation-specific social values, while common knowledge alignment examines how well the model captures basic knowledge related to the nation. We constructed KorNAT, the first benchmark that measures national alignment with South Korea. For the social value dataset, we obtained ground truth labels from a large-scale survey involving 6,174 unique Korean participants. For the common knowledge dataset, we constructed samples based on Korean textbooks and GED reference materials. KorNAT contains 4K and 6K multiple-choice questions for social value and common knowledge, respectively. Our dataset creation process is meticulously designed and based on statistical sampling theory and was refined through multiple rounds of human review. The experiment results of seven LLMs reveal that only a few models met our reference score, indicating a potential for further enhancement. KorNAT has received government approval after passing an assessment conducted by a government-affiliated organization dedicated to evaluating dataset quality. Samples and detailed evaluation protocols of our dataset can be found in https://selectstar.ai/ko/papers-national-alignment

Social media has become integral to human interaction, providing a platform for communication and expression. However, the rise of hate speech on these platforms poses significant risks to individuals and communities. Detecting and addressing hate speech is particularly challenging in languages like Portuguese due to its rich vocabulary, complex grammar, and regional variations. To address this, we introduce TuPy-E, the largest annotated Portuguese corpus for hate speech detection. TuPy-E leverages an open-source approach, fostering collaboration within the research community. We conduct a detailed analysis using advanced techniques like BERT models, contributing to both academic understanding and practical applications

Recently, DALL-E, a multimodal transformer language model, and its variants (including diffusion models) have shown high-quality text-to-image generation capabilities. However, despite the interesting image generation results, there has not been a detailed analysis on how to evaluate such models. In this work, we investigate the visual reasoning capabilities and social biases of different text-to-image models, covering both multimodal transformer language models and diffusion models. First, we measure three visual reasoning skills: object recognition, object counting, and spatial relation understanding. For this, we propose PaintSkills, a compositional diagnostic dataset and evaluation toolkit that measures these skills. In our experiments, there exists a large gap between the performance of recent text-to-image models and the upper bound accuracy in object counting and spatial relation understanding skills. Second, we assess gender and skin tone biases by measuring the variance of the gender/skin tone distribution based on automated and human evaluation. We demonstrate that recent text-to-image models learn specific gender/skin tone biases from web image-text pairs. We hope that our work will help guide future progress in improving text-to-image generation models on visual reasoning skills and learning socially unbiased representations. Code and data: https://github.com/j-min/DallEval

Since BERT appeared, Transformer language models and transfer learning have become state-of-the-art for Natural Language Understanding tasks. Recently, some works geared towards pre-training specially-crafted models for particular domains, such as scientific papers, medical documents, user-generated texts, among others. These domain-specific models have been shown to improve performance significantly in most tasks. However, for languages other than English such models are not widely available. In this work, we present RoBERTuito, a pre-trained language model for user-generated text in Spanish, trained on over 500 million tweets. Experiments on a benchmark of tasks involving user-generated text showed that RoBERTuito outperformed other pre-trained language models in Spanish. In addition to this, our model achieves top results for some English-Spanish tasks of the Linguistic Code-Switching Evaluation benchmark (LinCE) and has also competitive performance against monolingual models in English tasks. To facilitate further research, we make RoBERTuito publicly available at the HuggingFace model hub together with the dataset used to pre-train it.